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LIVES TOKYO 2021✨
I’m so honored to be part of this event and to meet these amazing people! Thank you for letting me sing the theme song composed by Tsunku さん with violinist Shirai さん! Hope we can get another collab performance! And to the host Hasebe さん! You’re always so kind to meee. Thank you! See you again next year ☺️☺️😆
Just a side story, Paralympic athletes Ogawa さん and Tomita さんwere sooo kind they let me hold their medals! 😭 it was such an experience! Thank you!
[演講技巧] 用對的語言，說給對的人聽：看蕭美琴的 ALEC 演講
Presentality再次幫同學分享政治人物演講技巧。這次Andrew Yang 分析的對象是現任駐美代表蕭美琴 (Ambassador Bi-khim Hsiao)!
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這幾天看到網路上很多人稱讚蕭美琴在美國給的一場演講，是在 American Legislative Exchange Council 大會給的。Youtube 上還有完整的影片。
我就想要從一個英文撰稿人跟演講教練的角度，看一下她到底是哪裡講的好？
Ok, let’s go. First, the speech video itself: https://youtu.be/5ozMcauCjbs
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📌 連開頭都跟傳統台灣官員不一樣
她一開頭，就用一種很 personal 的方式回應主辦單位的介紹：
Thank you Karen for that kind introduction…
畢竟用人家的 first name，就感覺比較親切對不對？通常外交場合，都是用 last name 的。
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📌 而且她跟台灣大部分官員用英文演講的時候有一個很不一樣的地方：
她講話的時候，是看著聽眾的 lol。
你可能會覺得搞啥啊，講話不是就要看著對方嗎？但其實很多台灣官員可能是語文能力關係，或是沒時間把稿子弄熟，演講的時候大部分的時間是盯著稿子的，所以跟聽眾的 connection 真的就會打折扣。
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📌 另外一個小細節，就是她的節奏。
台灣很多官員不只是唸稿，還唸的斷斷續續，不停的卡住，蕭美琴就不一樣，講的算是非常流暢，尤其到後半段整個進入一個很好的 flow。
大家可能會覺得這只是英文好，但其實不完全是。我們也看過很多英文比蕭大使還要好的人，演講超級卡。
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📌 講「對的字」，給對的聽眾
第二個細節，就是她的用字遣詞。
我們注意這裡：
I’m so honored to be able to be here in person, to use this occasion to express my gratitude… to the so many outstanding freedom-loving legislators around the United States.
還有這裡，講到主辦單位 ALEC 頒獎給蔡總統，她說：
It is also recognition for the freedom-loving people of Taiwan, and our determination to keep Taiwan free.
我們要指出的共通點在哪裡？
對，就是 “Freedom-loving”。
我在美國住十幾年，從大學到研究所到華府工作，周圍的朋友大多都是左派的，我不記得他們之中有任何人，任何一次，說過 “freedom-loving” 或甚至強調 freedom。這代表蕭大使真的很會對「對的人」說「對的話」。
她知道這群聽眾是美國保守派的，「自由」對他們來說是絕對的價值跟原則。所以一說完這段，就迎來熱烈的掌聲。
我猜今天如果蕭大使對的是左派的聽眾，她肯定不會一直提到這些字眼。
她也不忘用 “side-by-side” 的語法，來強調台灣跟美國的價值。很多台灣官員都只會制式的重複：We share with you the values of freedom and democracy, blah blah blah…
但蕭大使就做一點變化：
I often say that you are living in the land of the free.
We are living on the island of the free.
Good line，又迎來一些掌聲。
*Btw, 為什麼是 “land of the free” 而不是 land of free 或是 free land？因為自由的不是土地，而是「人」，所以美國人才會說 “we are a free people”。所以 “the free” 代表的其實是「自由的人」。
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📌 掌控敘事 (Narrative)
我們再來看一段非常不錯的：
We also believe that it is only in societies that respect the freedom of speech, where true innovation can propel technology that advances human progress, instead of technology that is abused and used for surveillance and controlling their people.
美國時常有很多的辯論：我們應該要把什麼項目放在第一？科技進步？經濟成長？還是民主價值？
我在美國唸外交時，幫我們上課的前官員也會說：「我們先不要硬推民主，而是先幫助這些國家經濟成長，之後他們自然就會變成民主國家。」
蕭美琴的這段，就是一個反向的論述：如果沒有言論自由，就不會有真正的創新，因為科技會被用來控制人民，而不是真的改善大家的生活。
這就是敘事 (narrative) 的重點：不是只是提供一大堆 information 給大家 (this is what most people do)，而是告訴大家要怎麼去「詮釋」這些資訊 (跟我們時常在說的 “framing” 有關)。
絕大部分台灣官員出去演講的時候，是完全沒有核心論述的，就只有提供一堆人家沒興趣也永遠不會記得的 information。
Can you spell B-O-R-I-N-G?
引用對方可以體會的經歷
講完一些硬一點的議題之後，她把話題帶到比較個人的層面：
I’m an ambassador now, I work in Washington, DC, but I used to be like you, I came from a legislature in Taiwan, I understand that all politics are local. And when we go back to our constituents, we wanna deliver on economic progress, we wanna deliver on the common values that we share.
說到個人經歷，突然感覺比較輕鬆，溫和對不對？這是一種非常好跟聽眾建立連結的方式，畢竟不是每一位外交官，都有跟聽眾同樣的經歷，所以她很會利用自己的強項。
但她這麼說，可是有目的：把聽眾的注意力帶到 “economic progress for constituents” 之後，她馬上用大家可以理解的數字，提醒聽眾台灣對美國「地方經濟」的重要性：
We’re in the State of Utah now, [Taiwan’s] size is only 15% the size of Utah, but we are the 8th largest consumer of US agricultural products in the world.
然後還不忘轉換成人均的數字！
Which means, per capita wise, each Taiwanese citizen is the second largest consumer — per capita wise — the second largest consumer of American agricultural products.
蠻厲害的對不對？但這樣還沒有結束喔！
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📌 需要完整分析的同學請留言「用對的語言，說給對的人聽!」。
還有, 快快訂閱Presentality，即時收到這些精闢分析!!!
圖片出處: https://bit.ly/3u6mHpL
@dionlimtv will be honored with the Champion of Truth award. Dion really deserves all the flowers for the work she has done to keep us informed about what has been happening to our community! Register at the QR code above to attend! #championoftruth
ชมสายการผลิต All-New Hyundai Santa Cruz 2022 ฮุนได ซานตาครูซ รถกระบะปิกอัพขนาดเล็ก โครงสร้างแบบ Unibody (Monocoque)
Hyundai Motor Manufacturing Alabama Celebrates Launch of All-New 2022 Santa Cruz
Montgomery, Ala. June 22, 2021 – Hyundai Motor Manufacturing Alabama (HMMA) celebrated the launch of the all-new 2022 Santa Cruz Sport Adventure Vehicle on Tuesday, June 22, 2021. The Santa Cruz joins the Sonata and Elantra sedans and Santa Fe and Tucson SUVs on the Montgomery assembly line. This addition marks the first time HMMA has produced five vehicles at once.
The highly-anticipated Santa Cruz Sport Adventure Vehicle shatters both SUV and truck segments, creating an entirely new vehicle category. The Santa Cruz features a secure, open bed area which includes a lockable tonneau cover and hidden bed storage for diverse gear-carrying flexibility.
“Santa Cruz, with its bold styling, breaks open an all new segment territory, both for Hyundai and the industry as a whole. Open-bed flexibility coupled with closed-cabin security meets the changing everyday needs of its adventure-oriented buyers, while powerful and efficient engines and superb maneuverability ensure it is a pleasure to drive in urban or off-road environments. Our customers will wonder just how they managed before owning one,” said Jose Munoz, president and CEO, Hyundai Motor North America.
HMMA recently completed a plant expansion project to support adding the Santa Cruz to HMMA’s product mix. The addition of the Santa Cruz will further enhance HMMA’s ability to adjust its vehicle production with market demand and stay competitive in the ever-changing automotive market.
“We are excited and honored to be producing Hyundai’s first open bed vehicle for the North American market,” said HMMA President and CEO, Ernie Kim. “The launch of the Santa Cruz is a further testament to the trust Hyundai Motor company puts in HMMA and our Alabama home. I am so proud of our Team Members for accomplishing this achievement while the world is going through such difficult times. We can’t wait for our customers to experience the innovative design and world class quality the Santa Cruz will bring to the table.”
The addition of the Santa Cruz will continue to sustain high-quality jobs at HMMA and throughout its supplier base.
The 2022 Hyundai Santa Cruz will begin arriving in U.S. dealerships later this summer.
ติดตามช่องของเราทาง Facebook ได้ที่ https://www.facebook.com/CarDebuts-891205251089964
หรือเว็บไซต์ https://cardebuts.com/
各位觀眾，酒意思Sip with Joyce 的最新餐酒搭配影片已經在YouTube上更新囉！
喜歡羅宋湯的朋友有福了！這集，我請到了我的廚師好朋友 Victoria Chang 來助陣，不藏私地來跟大家分享一道對她來說別具意義的菜：烏克蘭羅宋湯。這款羅宋湯熱熱的喝，暖心又健康; 夏天冷藏後當冷湯飲用，實在透沁涼。
湯品也能搭葡萄酒嗎？當然可以！想知道侍酒師 Joyce 推薦了哪些葡萄酒來搭配烏克蘭羅宋湯嗎？那就趕快看看這集的影片吧！
想要找更多、更精采有趣的餐酒搭配請至酒意思 Sip with Joyce
網站： https://www.sipwithjoyce.com/
臉書：https://www.facebook.com/sipwithjoyce
IG: @joyce_foodnwine | https://www.instagram.com/joyce_foodnwine/
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酒意思 Sip with Joyce’s newest food and wine pairing video is up on YouTube!!!
In this video, my very special guest, Victoria Chang, will show you how to make Borscht, based on her beloved bubbie’s recipe. Vitoria’s Borscht is the best Borscht I have ever tasted. Once you tried it, it will be a recipe you keep going back to.
Can wine pair with Borscht? Of course. See the full video and you will find the answers.
This is my very first video to work with a professional chef. So honored to have Victoria join me on this project. Thank you, Victoria!
Looking for more food and wine pairing ideas, please visit 酒意思(Joyisi) Sip with Joyce
Website: https://www.sipwithjoyce.com/
Facebook：https://www.facebook.com/sipwithjoyce
Instagram: @joyce_foodnwine | https://www.instagram.com/joyce_foodnwine/
新冠肺炎疫情改變了我們許多，不論是生活和工作模式都受到了影響。Ericsson讓8萬5千名員工在家工作，並提供免費的家具給員工，打造安全又舒適的居家工作環境。IKEA很榮幸成為Ericsson的全球合作夥伴，同來自瑞典的IKEA和Ericsson，分享安全性，可持續性，創新和家庭等價值觀，這使此次的合作更加契合！IKEA是居家佈置的專家，透過提供最佳解決方案，解決在家工作所面臨的挑戰，並創造個人化的居家工作空間。
The COVID-19 pandemic has changed work/life patterns for many of us. Ericsson is migrating 85,000 employees to work from home and also provide free furniture to support their employee to build up a safe and comfortable home office environment. IKEA is honored to be Ericsson's global partner to provide good quality furniture to their employees. IKEA and Ericsson are both from Sweden and share values of safety, sustainability, innovation, and family, making this a perfect match! IKEA is the home furnishing specialist. We know the challenges of working from home and how to overcome them. The best solution will be tightened in the existing home environment to create your personal home working space.
