[TỔNG HỢP] JOBS OPENING CỦA AMAZON VĂN PHÒNG Ở VIỆT NAM
Hello Hello mọi ngườiiiiii. Amazon đang mở văn phòng ở VN và chị mới có bạn Schofan gửi các job opening này nên sharing cho mọi người apply luônnnn. Hy vọng là sắp có Amazon gắp tại Việt Nam rồiiii. Link chi tiết về các jobs sau nhéee
· 1. Marketing Program Manager - Advertiser Education – Ho Chi Minh
- We are looking for strong marketing professional in Advertising, who is familiar with Vietnam market and consumer behaviors, to help educate our seller base there at scale.
- Location: Hồ Chí Minh
- Link: https://bit.ly/33kjmr6
· 2. Senior Program Manager - Ho Chi Minh
- Global Selling business is looking for a program management professional to focus on solving problems and implementing innovative business solutions that will enable Vietnamese Sellers to launch at scale on Amazon marketplaces worldwide.
- Location: Ho Chi Minh
- Link: https://bit.ly/3fIk8TE
· 3. Team Leader, Global Selling Vietnam - Ho Chi Minh
- The talented team leader is wanted for Amazon Global Selling business in Vietnam to ramp up and lead a team focused on Seller education and general account management related to selling on Amazon global marketplaces.
- Location: Ho Chi Minh
- Link: https://bit.ly/2KQDYkB
· 4. Business Development Consultant - Ho Chi Minh
- The objective of Business Development Consultant is to identify and develop scalable leads generation programs by engaging with external parties such as government agencies, industry associations, service providers and on/offline Seller communities.
- Location: Ho Chi Minh
- Link: https://bit.ly/2KJ9VuR
· 5. Account Executive - Hanoi
- We are looking for dynamic and motivated Sales professionals based in HCMC or Hanoi for Global Selling business, to identify and acquire Vietnam sellers and grow their business around the world.
- Location: Hanoi
- Link: https://bit.ly/37d8QD7
· 6. Onboarding Consultant - Ho Chi Minh
- We are looking for an analytical and customer-obsessed Onboarding Consultant to support Vietnam sellers to achieve successful onboarding onto Amazon’s global marketplaces.
- Location: Ho Chi Minh
- Link: https://bit.ly/37c1kZq
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[Four Insights on Building a Marketplace]
The Marketplace business model has been the poster child in the startup scene for well over a decade: AirBnb, Uber, Lyft, Thumbtack, OpenTable, just to name a few. And some like Craigslist, eBay, and Alibaba are old enough to buy a drink in most places around the world. Why are marketplace a good business? And how does one go about starting a marketplace? If you want to learn more about marketplace or eventually start your own, this is the post for you:
- The Pros of a Marketplace Business: because you host a place for supply to meet demand, the tech barrier is very low, one can essentially run a marketplace business just with a simple website. Moreover, the nature of connecting supply with demand means you don’t have to carry any inventory, this in exchange gives you the ability to scale faster. Lastly, Network effect is the key to marketplace business. Once you start the flywheel of supply or demand, with some form of moderation, the next supplier will bring in more demand that’ll bring in more supply or vice versa.
- Cracking the Infamous Chicken or Egg Problem: So do we start with supply first or demand? Eight out of ten times a marketplace begins with onboarding the supply end first. Simply because the supply side has nothing to lose by being on the marketplace. But if there was an abundance of demand and a lack of supply, by not being able to make ends meet will lead to loss of demand and create a negative network effect.
- Building a Healthy Supply Side to Start Your Marketplace: First thing to do is to limit the size of your marketplace. It might seem counterintuitive but by limiting your market size to say “Taipei city only”,“XX district only”, or even “XX category only”, you will have a much easier time creating a solid stream of supply for customers to tap into. The goal here is to make sure when the demand side comes to your marketplace, there is plenty of supply for them to stick around. Your can onboard your supply side like most customer acquisition channels: direct sales, referral program, word of mouth, subsidization/discount, marketing, offline events etc.. you get the idea.
- You’ve Got the Supply Side Sorted, it’s Time to Bring in Demand: the key here is to execute, test, measure, and repeat. There are multiple channels to test for the Demand side but don’t expect them to work on the first try. You can start off with paid channels, but what you are really looking for is organic growth within these channels. This is a sign that your marketplace is indeed solving a problem and providing value. Again, you want to keep iterating until this happens.
If you are trying to build a fast growing marketplace and want to learn how, AppWorks Accelerator is now accepting applications for its next AI/blockchain only batch (AW#20). Final round deadline is 12/16 >>>http://bit.ly/2DSbpMB
--
by Jack An
Analyst
[Photo description: Craigslist while being one of the oldest marketplace on the internet, was pulled apart by multiple marketplace startups that bought users a better experience and service.]
customer onboarding 在 AppWorks Facebook 的最佳貼文
[3 proven ways to increase funnel conversion]
It takes 30 seconds or less for your customer to decide if they want to stick with your product or move on. If you want to increase traffic conversion, you can’t afford not to work on user onboarding, this means crafting an exceptional experience for new users. Scott Belsky, founder of Behance, who also advised Uber, Periscope, and Pinterest with their onboarding, recommends startups to spend up to 30% of their energy allocated to the “first mile” of your product, especially if you have aggressive growth aspirations. During your customer’s “first mile” experience, make sure they understand:
1. [Why they are there]
You are here to find out how to increase conversions, so you keep reading right? Do the same for your customers, reiterate their purpose so they stay engaged and interested in their why. Your customers will leave as soon as they feel alienated or when their actions drifts from their why. By reassuring their doubt about investing time in your product, you have successfully convinced them to stay.
2. [What they can accomplish]
Scott and his team saw a 14% increase in conversion after improving Behance’s onboarding, this had a greater impact on growth than any other new feature for Behance that year. Show the results of your product to your customer. Think beautiful mockups for Sketch, eye catching marketing material for Canva. It’s important to demonstrate what can be accomplished to keep interest, engagement, and commitment for what's to come.
3. [What to do next]
Great! Now you understand how to set up your customer for success, all that is left to do is give clear instructions on the next few steps. They don’t need to know how to use your entire product right away, your goal here is to keep it simple so users can feel successful quickly. Demonstrate your product’s “Aha” moment, bonus points if your onboarding empowers your customers to achieve something rather than showing (how-to videos) or explain (blog post) to them how to use your product. Let your users actually progress towards their goal, let them feel successful and they’ll stick around.
It’s important to keep iterating your “first mile” experience as your audience change from innovators to early adopters and beyond. It’s about being conscious in understanding your new users needs, and design your product experience as it grows beyond power users. New users are not the same over time, you’ll need to address different cohorts of users if you want to successfully cross the chasm.
AppWorks Accelerator is now accepting applications for AW#20. If you're an AI/blockchain founder and want be a part of the strongest founder community in Greater Southeast Asia, be sure to apply: http://bit.ly/30YUIs6
- Jack An
Analyst, AppWorks
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