@kosesg 𝘾𝙝𝙧𝙞𝙨𝙩𝙢𝙖𝙨 𝙂𝙞𝙫𝙚𝙖𝙬𝙖𝙮🎄🎁
I can’t describe how delighted I was when I received this bagful of KOSÉ ESPRIQUE makeup! Not only they have such elegantly gorgeous packaging, their quality never disappoints!
Featured in this post:
ESPRIQUE Synchro Fit Liquid UV
ESPRIQUE Brightening Primer
ESPRIQUE Purely Veil Cheek Limited Kit
ESPRIQUE Select Eye Colour Jewelry Box
ESPRIQUE W Eyebrow Limited Edition
I love each and single one of them because they are a match made in heaven for my Asian yellow skin tone, they are so blendable and will certainly be perfect even for makeup amateurs. The Select Eye Colour Jewelry Box are surprisingly more pigmented than your usual Japanese eyeshadows! Swipe to see closeups of number 01, 02 and 03 palettes + my #lookoftheday with number 02 and 03!
Christmas is fast approaching, so together with Kosé Singapore, we are most happy to dress up the eyes of ONE lucky follower by gifting you your choice of ESPRIQUE Select Eye Colour Jewelry Box!
To stand a chance to win:
1️⃣ Follow @kosesg & @faithyvanitytable
2️⃣ Like this post, comment which palette (01, 02, or 03) would you like to win and tag 3 friends.
3️⃣ Share this post on your IG stories to increase your chances of winning!
T & C:
Open to Singapore residents only. Your IG profile must be public.
Contest ends on 15 Dec, 10.00pm SGT. Winner will be notified via IG DM by 18 Dec.
#kosesg #esprique #FVTXmasgiveaway2020 @ Singapore
同時也有10000部Youtube影片,追蹤數超過2,910的網紅コバにゃんチャンネル,也在其Youtube影片中提到,...
「how to describe tone」的推薦目錄:
- 關於how to describe tone 在 Faithy Vanity Table Facebook 的精選貼文
- 關於how to describe tone 在 Bikepacker Min - 單車背包客 Facebook 的最佳貼文
- 關於how to describe tone 在 AppWorks Facebook 的最讚貼文
- 關於how to describe tone 在 コバにゃんチャンネル Youtube 的最讚貼文
- 關於how to describe tone 在 大象中醫 Youtube 的最佳貼文
- 關於how to describe tone 在 大象中醫 Youtube 的最佳解答
how to describe tone 在 Bikepacker Min - 單車背包客 Facebook 的最佳貼文
【素人推薦文-我的單車贊助商】
因為,瓦倫的放上來了,所以當然也要把其他人的也放上來。我一直到旅程結束,才發現有一大群美國人,努力的看著我超爛的英文部落格到最後。我才知道,原來當年Specialized的大型會議上,都少不了我故事的分享。而追踪我故事的人,竟然還有職業的車手!
所以呢~這一切都要感謝給我單車,以及一路不斷播報我的故事的Scott。以下是他給我的文案(也是兩年前就給我了...😂😂😂) (以下是我的翻譯,原文可以往下跳到最後)
「通常,你很少有機會可以直接遇到一些特殊的事物,像是某個人用單車騎了大半個地球。我將會永遠感激曾經有機會和Min建立聯繫,並成為她旅途的一部分。
當Min第一次與我聯繫並解釋她計劃從德國騎單車到臺灣的時候,我以為她瘋了。但,她堅持實行這項計劃,並一路騎到了終點。她沒有經過正式的培訓,不知道如何修理自己的單車,沒有人可以和她一起同行,甚至沒有一個真正的計劃。不過當我意識到她對這項騎行計劃的認真程度時,我知道她將會完成這件事。她對自己有十足的信心。這種感覺就像在說:不是每一天都能按照計劃進行,而且可能還會遇到一些非常恐佈的日子,但我就是會完成這件事。
老實說,當Min告訴我:她是誰以及她將要做什麼的時候,我認為她無法完成這趟旅行。我想在未來的某一天,我會收到她發來的電子郵件告訴我,她再也受不了寒冷,或者遇到不好的人,或者單車壞了,或者她傷得很嚴重,或者其他很多事情。我想她將會待家裡幸福的回想無法完成這趟旅行的遺憾,因為老實說,我不認為她和其他人有什麼不同。但當她準備好出發的那一刻,她成了我見過最大膽的人之一。
你無法真正形容像Min這樣的人,言語無法將真實的她體現出來。
另一件事,Min。謝謝!
感謝妳讓我參與了這趟旅程,是妳提醒了我,有時可以因為感覺對了就該放手一搏,即使你還來不及做「訓練」。感謝妳提醒我,儘管有些日子會很艱難,但始終要朝著自己的目標邁進。感謝妳提醒我,每當有什麼可怕的事情發生時,生活本身就是一種自我鍛煉的方法。而且,最重要的是,感謝妳提醒我,生活到底是什麼...每天都過著充實的生活,並使每一天都最大化。」
-Scott Stroot (美商斯貝特自行車 戰略市場開發經理)
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📍出版集資活動頁面👉https://pse.is/minbook
😳看了自己都覺得很感動
🥰覺得會感動別人的人,似乎本身都很容易被感動
🤭我是在稱讚這位經理啦!怎麼好像不小心稱讚自己了...
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(原文)
It’s not often you are able to be directly connected to something as special as someone riding a bicycle halfway around the world. I’ll forever appreciate that Min and I were connected and I was able to be part of her journey.
When Min first reached out to me and explained her plan to ride a bike from Germany to Taiwan, I thought she was crazy. But, she stuck through it, all the way to the end. She had no formal training, she had no knowledge of how to fix her bike, she had nobody she was doing the ride with and she didn’t even seem to have a real plan. When I realized how serious she was about doing the ride, I knew she’d make it. She just had that confidence in her. Like, not every day will go as planned and there might be some really scary days, but I’ll make it.
I’ll be honest, when Min told me who she was and what she was about to do, I didn’t think she’d go through with the trip. I figured I’d get an email from her saying she couldn’t deal with the cold anymore, or the people were mean, or the bike broke, or she was hurting too bad, or any number of other things. I figured the tone would be that of happiness that she was home but unsatisfied with the trip not being completed. I would not have thought any different of her honestly. Once she set off, she had solidified herself as one of the most daring people I would ever meet.
You can’t really describe someone like Min. Words don’t do what she did justice.
One more thing, Min. Thank You! Thank you for letting me be part of your journey, thank you for reminding me daily that it’s good to just GO FOR IT sometimes, even if you don’t have the “training.” Thank you for reminding me that while some days will be really hard, always keep moving towards your goals. Thank you for reminding me that whenever something is scary, life has a way of working itself out. And, most of all, thank you for reminding me what life is all about...living every day to its fullest and maximizing each and every day.
-Scott Stroot (Specialized Bicycle Components Strategic Market Development Manager)
how to describe tone 在 AppWorks Facebook 的最讚貼文
[How Does a Customer's Need for Progress Create Demand?]
Have you ever wondered what is going on inside someone else's head?
Why do customers who have learned about your product fail to try it?
How can you use marketing to create demand in potential customers who have not taken that risky first step like the early adopters?
The answers lie in figuring out whether your product can actually help someone feel progress. Progress enabling is a core demand-side catalyst in early stage product marketing.
A core piece of the marketing process is understanding how an emotional or mental demand for progress tunes a potential customer's strategy for choosing your product. You may have heard of "Jobs to Be Done" theory. There's a piece of this theory that I have used when talking with founders about how they shape marketing messages and strategies for early stage product.
Take a look at the image. These "levers" of progress making forces are good ways to interpret what a customer might be experiencing when they choose your product. How can you exploit this? There's a conceptual approach and then actual steps.
Conceptually: It's important to approach this by undrstanding that a customer wants to assign a job to your product. In other words, they don't choose your product because it's cheaper than the competitions or because it's blue or red, or big or small. They aren't worried about features. What they are concerned with is, "How does this help me do the thing that I want to get done?"
As the founder, who is also managing marketing, you need to interpret that inner drive, and then translate that back to the customer as a phrase, a story, or a design concept that helps them see that journey in your product.
Okay right, so how do I do that? Good question.
Tactics
1. Find early adopters of your product. You have obviously had early success, that's why you are contributing time, thoughts and money to this marketing project. You need to talk to those early adopters.
2. Ask them to sit down for an interview with you after telling them you would like to interview them about their personal journey in choosing this product. This can be on the phone or through online video, but it's ideally in person. You want to be able to see body language, facial expressions, and feel the tone of the person when you ask them questions about their journey.
3. Work through a series of questions with them that focus on their emotional state and their approach to the product. There might be several types of questions here, but what you are trying to dig for is: "What were you thinking when you chose this product? What were you feeling?"
4. At this point, you want to really get super detailed about exactly what they wanted, how they obtained it and what was the result of that success. Ask them to play a movie in their head, and they are the star of that movie, and ask them to describe, step by step, as if they are in that movie, exactly what happened when they chose your product.
5. Take copious notes about this. Try to interview a series of people in this same manner. Make it a logical process and standardize it.
At the end of this process, you should have a trend. Each of these customers should show you something that is similar to each other customer about the WHY of their choosing.
It should resemble something close to this image. There should be encounters with each of these progress-making forces.
Your marketing story then needs to take the shape of offering the product as a catalyst or an enabler of this progress. No one product will look the same in terms of its storytelling characteristics.
If you want an example of what a progress-making story looks like in marketing, you should watch the video about Snickers that I have put at the end of this post. You should be able to see exactly what I am talking about. The marketing for this product is a story, not about the features of the candy, but about the progress that the customer feels, exactly as he feels it. And the product is simply the prop in that customer journey. It's about experience.
I hope this helps early stage founders understand the forces of progress that are in a customer's life. If you would like to talk about your marketing strategy, please ping me by leaving a comment or sending me a message. At AppWorks, we love spending time with founders and figuring out these hard problems.
Video: https://youtu.be/vW6ZXHWvaGc
If you are a founder who would like help getting better at building, marketing, or driving revenue growth, come join us at AppWorks Accelerator for the 2020 session beginning in March, applications close on December 16: http://bit.ly/32YvBYh
Doug Crets
English Communications Master, AppWorks