#MARKETER HỌC GÌ, ĐỌC GÌ KHI Ở NHÀ MÙA DỊCH (P2)
P2 của series này không chỉ dành cho các bạn đam mê Marketing mà còn cho cả ngành Data, Tech và Career Development nữa xin xò lắm nè. Schofans có thể xem lại phần 1 tại đây: . Hi vọng sẽ có ích cho Schofans nha <3
1/ Học cùng Google - Có Certificate
Link: https://bit.ly/2wN4cgS
Đây là các khoá học của Google trong mảng Digital Marketing, Data, Tech và Career Development được cung cấp bởi Google, Coursera, FutureLearn, một số trường ĐH trên thế giới.
Mình có thể chọn khoá học với độ dài từ dưới 2h đến trên 20h, miễn phí hoặc trả phí để nhận chứng chỉ sau khi hoàn thành khoá học. Tự học tại nhà nhưng vẫn có chứng chỉ có giá trị sử dụng sau này, lợi quá hehe.
2/ Sách “*Artist Management & Marketing - A Beginners Guide*”: https://myobschool.com/
Đây là cuốn sách bằng tiếng Anh dày 302 trang mới toanh của Amy Thomson, mình biết đến qua đội ngũ Marketing của 1900, khá “liên quan” và uy tín đúng không nào?
Các bạn có thể download file PDF về máy (MIỄN PHÍ) để đọc offline hoặc in ra, hoặc có thể đọc online luôn, mỗi lần ấn next sẽ có hiệu ứng tiếng giở sách khá vui tai. Nếu bạn hoạt động trong mảng này thì chắc chắn sẽ mê mẩn cuốn sách này.
Hãy chia sẻ thêm ở phần comment nếu bạn có gì hay ho hơn thế nữa để chúng mình cùng trau dồi những ngày được ở nhà này nhé.
Nguồn: Linh Chi Hoàng
<3 Like và share nếu các em thấy thông tin có ích nhé <3
#HannahEd #duhoc #hocbong #sanhocbong #scholarshipforVietnamesestudents
同時也有8部Youtube影片,追蹤數超過3萬的網紅Brian Cha Motivation,也在其Youtube影片中提到,想觀看更多建立成功事業、擴展生意的分享?✅ 立即訂閱此頻道 ? 記得開啟 如果你正係度經營一門生意,有呢個目標想將生意擴展到全球,我有一份 PDF 可以提供一個方法比你: ⠀⠀⠀ ► 立即下載【300% 生意倍增藍圖】? ? https://www.briancha.me/free ⠀⠀⠀⠀⠀⠀...
「marketing management pdf」的推薦目錄:
- 關於marketing management pdf 在 Scholarship for Vietnamese students Facebook 的精選貼文
- 關於marketing management pdf 在 大英國辦公室小職員 Facebook 的最佳貼文
- 關於marketing management pdf 在 恶魔婷婷 哈拉日记 Facebook 的精選貼文
- 關於marketing management pdf 在 Brian Cha Motivation Youtube 的最佳貼文
- 關於marketing management pdf 在 Brian Cha Motivation Youtube 的最佳貼文
- 關於marketing management pdf 在 Brian Cha Motivation Youtube 的最佳貼文
marketing management pdf 在 大英國辦公室小職員 Facebook 的最佳貼文
[電子商務] 100場Adobe高峰會的小專題演講影片
Adobe把高峰會的各類別的共100場專題小演講/分享影片也放上網了。
以我個人來說演講類別有兩種: 一種是Adobe產品的介紹,例如新功能怎麼用、那些小技巧。另外一種是個案分享,使用什麼方式或做了什麼事而有好的成果,產品當然是使用Adobe的工具,但是演講以想法層面多,工具使用少。
超多場不知道從哪裡看起,以下是我的一些推薦 (我去的或是我有興趣繼續看的)
每場演講大概都40-45分鐘,也有投影片PDF可以下載
整體小專題的大分類
●Content & Creativity
-Connected Marketing and Sales; better together with Microsoft and Adobe
-Business transformation through technology, people, and processes
●Cross-Channel Marketing
●Customer Experience
-Digital transformation: Patterns for success
●Data-Driven Marketing
-Learn how Lenovo and Tesco make Adobe & enterprise data actionable in Hadoop
-Adobe Analytics worst practices and how to avoid them
-A contest: True tales of mind-blowing optimisation
-Using Analysis Workspace and shared segments to drive digital transformation and a cultural change
-Data-Driven Marketing - Data Science for the Non-Data-Scientist
-Analytics Idol 2017: Top tips & tricks
●Hands-on Labs
●Marketing Innovations
-Three tech trends that will shape everyone’s future
-The power of empathy
●Marketing Operations
-People core service: Amplifying data, insights and action
●Mobile Marketing
-Fluid Experiences: Re-usable experiences for any channel, screen and device
●Programmatic Advertising
-Data Management Platform (DMP) Basics
-Growing your business through paid search
-The Advertising Analytics Edge
●Vertical Industry
-Making experience your business in retail & ecommerce industry
http://summit.adobe.com/…/sessio…/summit-online/online-2017/
marketing management pdf 在 恶魔婷婷 哈拉日记 Facebook 的精選貼文
The accelerating pace of digital transformation has raised consumer expectations to unprecedented levels, and is causing every organization to rethink how they engage with their customers. According to a recent survey by IDC¹, 72 percent of businesses reported that improving document processes would increase customer satisfaction, yet 80 percent of those processes still rely on paper. Companies focused on great experiences can no longer afford to be mired in document processes that are slow and inefficient. Their customers need and want a better way.
Adobe (Nasdaq:ADBE) today unveiled the first integration between Adobe Sign and Adobe Marketing Cloud, eliminating the cost and frustration of manual, paper-based process for enrollment, onboarding and servicing across the customer journey. Adobe Sign (formerly Document Cloud eSign services) features an upgraded and modernized mobile app experience, and works seamlessly with Adobe Experience Manager (AEM) Forms - a key part of Adobe Marketing Cloud - helping organizations to go completely digital with anything from credit card applications to government benefit forms or medical forms. And building on widespread adoption in Europe, Adobe is rolling out new data centers and meeting the most stringent legal requirements in the EU, part of a global expansion that will continue through 2016.
Adobe also announced new Document Cloud storage integrations with Box and Microsoft OneDrive, which make it easier to access and work on PDF files from anywhere, as well as new features for Adobe Acrobat DC subscribers, delivering on the promise of ongoing innovation and value through Document Cloud.
“Every company and organization should be laser-focused on delivering the best customer experience possible, and the best experience does not involve paper,” said Bryan Lamkin, executive vice president and general manager, Digital Media at Adobe. “Today we further strengthen the value that Adobe Document Cloud and Adobe Sign bring to our global customers as the only complete solution that transforms paper-based transactions into 100 percent digital workflows.”
“Talking to businesses and partners around Asia Pacific, I see a real sense of urgency around transforming customer experience by making it seamless, pain-free, and accessible across all devices and touchpoints,” said Michael Stoddart, Director of Digital Media, Adobe Asia Pacific. “In its annual predictions for 2016, IDC believes that by the end of the year, 60 percent of the top 1000 enterprises in APAC will have digital transformation (DX) at the center of their corporate strategy, with a majority even creating an independent position to oversee the DX strategy implementation. Adobe is working with businesses across the region to help them create points of differentiation by making their core processes more customer-centric.”
At the heart of Document Cloud is Acrobat DC, the world’s best PDF solution; Adobe Sign, the leading e-signature solution that allows anyone to electronically sign and send documents from any device; and powerful companion mobile apps. More than six billion digital and electronic signature transactions are processed through Document Cloud each year, including global businesses like AmerisourceBergen, The Royal Bank of Scotland and Verizon and businesses in Asia Pacific like Stratton, one of Australia’s largest car and asset finance brokers, which rely on Document Cloud and Adobe Sign for fast, secure and mobile e-signatures.
“At Royal Bank of Scotland, we put our customers’ experience first when rolling out new services to make their lives a little easier,” said Ankit Chhajer, Digital Lead – Customer Experience and Sales Innovation, Royal Bank of Scotland. “Building on our broad adoption of Adobe Marketing Cloud, we are now turning to Adobe Document Cloud and Adobe Sign to create an elegant, hassle free customer experience that rivals none other.”
“Electronic signatures have reduced paperwork turnaround time from days to minutes, helping sales consultants finalize financing quickly,” said Andrew Lawrence, Software Development Manager, stratton. “Technology has always been a way for us to set ourselves apart, and we expect the new integrations in Adobe Sign will offer critical business services that we can use to close deals faster.”
Introducing Powerful New Capabilities with Adobe Sign
Adobe Sign is the fast, easy, secure way to bring trusted e-signatures to every organization and department including HR, sales, IT, legal and procurement, to name a few. New functionality includes:
· Transforming digital experiences – The integration between Adobe Sign and Experience Manager Forms turns complex, form-based processes into simple, engaging, mobile-optimized digital experiences across the entire customer journey. This includes how a person discovers the right form that they need, fills it out easily and successfully on any device, electronically signs it, and gets status updates once it is submitted. Using the integration between Adobe Sign and Adobe Marketing Cloud, organizations can provide responsive, adaptive experiences, enable personalization to continually improve the user experience with Adobe Target, and analyze and optimize performance with Adobe Analytics. Government, financial services and healthcare are just a few of the industries that will benefit from this service.
· Furthering global e-signature and digital signature adoption – Building on widespread adoption in Europe, and as part of a global rollout, new data centers are now live in the EU. With a secure, standards-based approach, Adobe Sign meets the most stringent legal requirements so European organizations can go digital in compliance with eIDAS, the new EU signature regulation set to take effect in July 2016.
· Delivering enhanced mobile signing – Sending, tracking and managing documents on tablets and smartphones is now easier than ever with the Adobe Sign app for iOS and Android (formerly Adobe eSign Manager DC). An updated dashboard and improved send for signature workflow enable users to be even more productive on any device.
Rapidly Expanding Document Cloud Partner Ecosystem
Adobe is focused on enabling people to use Document Cloud with solutions they already use as part of their day-to-day work. Document Cloud already offers integrations with industry leaders like Apttus, Dropbox, Salesforce, Workday, and more. Adobe today is unveiling integrations with best-in-class cloud storage providers Box and Microsoft, along with new and expanded Adobe Sign integrations that span key business solutions and workflows.
· Box – New offerings integrate Acrobat DC, Acrobat Reader and Adobe Sign with Box to simplify document workflows, as well as e-signature processes for enterprises. Whether users start from Box or Adobe, with just a few clicks they will be able to view and edit PDFs without any downloading, and ensure that the latest version is automatically secured in Box. Additionally, users can open Box files directly in Adobe Sign to provide an electronic signature on important contracts and paperwork, centralizing all updates in Box and streamlining the approval process.
· Microsoft OneDrive – New integration with Acrobat DC, Acrobat Reader and Microsoft OneDrive allows organizations to access and work on PDF files stored in OneDrive directly from within the Adobe apps. With a few clicks in Acrobat on the desktop, users can view and work on PDF files stored in OneDrive while ensuring documents always remain synced. In addition, iOS users can access PDFs in OneDrive from the Acrobat Reader mobile app via the universal document picker, enabling them to work with PDF files anywhere.
· Salesforce – The latest release of Adobe Sign significantly improves a user’s experience. Expected to be available in beta in May 2016, the update features the enhanced Salesforce Lightning user experience across any device, plus support for customizing the app with the drag-and-drop interface of Salesforce Lightning Components—while also providing compelling new features like signing groups and hybrid signing order. SteelBrick, recently acquired by Salesforce, also has an existing integration with Adobe Sign for helping speed the Configure Price Quote (CPQ) process.
· Adobe Sign Ecosystem Momentum – Many new and updated integrations significantly expand the Adobe Sign ecosystem across common enterprise solutions—such as business process automation, contract lifecycle management and enterprise resource planning—and include Advanced Software Concepts (ASC), Buildium, McKesson Contract Manager, Namely, Oracle, SciQuest, SpringCM, and ThinkSmart.
Ongoing Innovation with Subscription to Acrobat DC
At the heart of Document Cloud, a subscription to Acrobat DC delivers instant access to new features and enhancements as soon as they’re available. Today, Adobe introduced:
· Updated tools for everyday use – Modernized commenting and annotation tools are now fully updated with an intuitive, touch-friendly interface that makes it easier than ever to give and get fast, clear feedback; a highlighter pen can now mark up scanned documents without the need for optical character recognition (OCR); and paper-to-digital workflows like scanning are now optimized to deliver the best results.
· Unrivaled accessibility – Adobe is adding critical menu and dialog updates to enhance the experience for users with visual impairments who rely on Acrobat DC to work with PDFs. The Home view and Save As options can now be read aloud by screen readers for greater accessibility.
· Streamlined deployment – Adobe team and enterprise customers can now deploy and update Acrobat DC with Creative Cloud apps using the Adobe Creative Cloud packager.
Pricing and Availability
· The new Adobe Sign capabilities are expected to be available to customers in May 2016. Find out more.
· The new Acrobat features will be automatically available to subscribers of Acrobat DC in May 2016. Find out more.
· The ability to add a Box account to Acrobat DC and Acrobat Reader on desktop is expected by the end of May 2016. The ability for Acrobat Reader mobile users on iPhone and iPad to select Box as their preferred cloud service from the iOS document picker is expected by the end of June 2016. Initial access to Acrobat DC and Adobe Sign from the Box website is expected by the end of May 2016, with deeper integration expected by Fall 2016.
· The ability to add a OneDrive account to Acrobat DC and Acrobat Reader on desktop, and the ability for Acrobat Reader mobile users on iPhone and iPad to select OneDrive as their preferred cloud storage provider from the iOS universal document picker, is expected by the end of June 2016.
¹IDC InfoBrief, sponsored by Adobe, Business Transformation Through Smarter Document Workflows, April 2016.
Helpful Links:
· Learn more about Adobe Sign
· Learn more about Adobe Sign and Experience Manager Forms for paperless onboarding
· Hear from Adobe EVP and GM Bryan Lamkin on meeting customer needs with Document Cloud
· Learn more about advancements in Document Cloud from Adobe VP of product management, Jon Perera
· Read the blog on e-signature advancements in Europe by Dan Puterbaugh, director and associate general counsel, Adobe
· Read the guest blog from Box
· Follow us on Adobe SEA Facebook page
About Adobe
Adobe is changing the world through digital experiences. For more information, visit www.adobe.com/sea.
marketing management pdf 在 Brian Cha Motivation Youtube 的最佳貼文
想觀看更多建立成功事業、擴展生意的分享?✅ 立即訂閱此頻道 ? 記得開啟
如果你正係度經營一門生意,有呢個目標想將生意擴展到全球,我有一份 PDF 可以提供一個方法比你:
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令你喺做得更少、更輕鬆嘅情況底下,仍然可以將生意額倍增超過 300%+!
想知道點樣從 GOOD 變成 GREAT?立即睇 ? [00:41]
► 購買【Good to Great】by Jim Collins 電子書:https://amzn.to/3gQfB3Q
如果打工仔想令自己嘅晉升之路「無上限」,可以點做?立即睇 ? [01:53]
不斷令自己提升實力,成為市場上具備競爭優勢嘅方法?
► 好書推介? 成功,從聚焦一件事開始: 不流失專注力的減法原則【The One Thing】by Gary Keller: https://amzn.to/3xEDuB0
想做到「BIG FOUR」層次嘅企業,需要套用咩思維?立即睇 ? [03:23]
► 好書推介? 【REACH】by Andy Molinsky:https://amzn.to/3gRB6jy
點解團隊對你咁重要,而你應該點樣培養同擴展你嘅團隊?立即睇 ? [06:37]
► 如果你想知道點樣招攬更多人才,加入你嘅團隊幫你擴展業務:【Hiring for Attitude】電子書 https://amzn.to/3j0boMy
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marketing management pdf 在 Brian Cha Motivation Youtube 的最佳貼文
帶領一個團隊贏波從來唔係一件易事,
無論你從事咩行業、有點樣嘅目標,
一個人贏對你黎講可能好簡單,
但要帶領成堆人勝出同行,
你先可以係歷史上留名...
.
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如果你明白自己作為領袖所肩負嘅責任,
想了解更多提升團隊實力、共同進步嘅策略同系統,
我深入研究左世界 500 強企業嘅管理同生意模式,
將其中 5 個方法整合成書:《5 大致勝生意之道》
依家正在限時免費開放電子版下載比各位生意領袖...
立即免費下載:
https://www.briancha.com/s5-ebook-pdf-optin
⚠️ 限時免費領取,此網頁可能隨時關閉。
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►按下面連結,立即收看我們更多頻道
https://www.youtube.com/channel/UChICwt059NDUyysyCIzOonA
Brian Cha 車志健 是一名具影響力的激勵講師、創業家、銷售專家及亞洲唯一擁有三項不同運動世界紀錄保持者。30000+學員遍佈20+個國家及地區。教導他們怎樣達到人生目標及事業成功。
►Facebook : https://www.facebook.com/BrianChaMotivation
►Instagram : https://www.instagram.com/brian_cha/
►Website : http://www.brianchamotivation.com/
►Linkedin : https://www.linkedin.com/in/brianchamotivation
►Email : support@brianchamotivation.com
全新一季 The Brian Cha Podcast - Daily Motivation 已經推出
Apple Podcast/Spotify/Telegram 每日激勵信息
立刻按連結收聽
►https://www.briancha.com/podcast-links
預約
各位中小企老闆、導師及團隊領袖,
如果你想知道如何透過網絡營銷拓展業務至全世界,
立刻到以下連結預約,
我的專業團隊會與你聯絡!
►https://www.bcmbusinessconsulting.com/new-s5
![post-title](https://i.ytimg.com/vi/Rm5gJzNbbYU/hqdefault.jpg)
marketing management pdf 在 Brian Cha Motivation Youtube 的最佳貼文
每個創業家都一定有自己對世界獨特嘅見解,
你都一定有自己嘅想法同計劃,
但你會唔會陷入一種迷思,
認為未做到之前唔敢同人講?
因為怕失敗?因為怕比人抄襲?
我可以話你知...
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如果你對點樣建立可以成功發展嘅網上生意系統,
我將其中 5 個生意老闆不得不知嘅技巧,
去我最新嘅教學書《 5 大生意致勝之道》,
限時免費登記領取電子版:
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⚠️ 限時免費領取,此網頁可能隨時關閉。
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►按下面連結,立即收看我們更多頻道
https://www.youtube.com/channel/UChICwt059NDUyysyCIzOonA
Brian Cha 車志健 是一名具影響力的激勵講師、創業家、銷售專家及亞洲唯一擁有三項不同運動世界紀錄保持者。30000+學員遍佈20+個國家及地區。教導他們怎樣達到人生目標及事業成功。
►Facebook : https://www.facebook.com/BrianChaMotivation
►Instagram : https://www.instagram.com/brian_cha/
►Website : http://www.brianchamotivation.com/
►Linkedin : https://www.linkedin.com/in/brianchamotivation
►Email : support@brianchamotivation.com
全新一季 The Brian Cha Podcast - Daily Motivation 已經推出
Apple Podcast/Spotify/Telegram 每日激勵信息
立刻按連結收聽
►https://www.briancha.com/podcast-links
預約
各位中小企老闆、導師及團隊領袖,
如果你想知道如何透過網絡營銷拓展業務至全世界,
立刻到以下連結預約,
我的專業團隊會與你聯絡!
►https://www.bcmbusinessconsulting.com/new-s5
![post-title](https://i.ytimg.com/vi/brQHs6y9pUk/hqdefault.jpg)