美國知名網紅Kate Talbot+阿雅談品牌、內容策略、內容行銷
直播:https://event.webinarjam.com/go/live/21/vo3lyaxfosksg
矽谷頂尖加速器500 Starups請我幫他們拉丁美洲五個國家的新創社群演講
媽呀!我的西班牙文不行耶~只會Hola! 👋 沒有啦,還好是講英文!
來吧!來看看拉丁美洲的人都問什麼問題!
First Topic: Brand.
Let’s talk about memorable brands.
Does every startup need to have one?
Which elements do you consider good brands have in common?
What is the best way to create and develop brand awareness? And how do you measure it?
Which startup do you consider does a good job with their brand, and how they built it? One example each.
In which stage you should start building your brand: before launching your product or after finding product-market fit?
Second topic: Content strategy.
Content vs Content Strategy. What's the difference between them and why a startup should think around strategy and not just content?
Why is it important to have a content strategy?
How a company should plan this strategy and who is responsible for this?
What to consider when planning your content strategy?
Paid and organic.
Channels.
Audience.
Content.
Once you have your strategy in place, how do you know if it's working properly? What should you measure and what tools do you recommend for this?
Third topic: Content for sales.
How can we use content to get conversions (leads, sales)?
Content helps to build trust to potential customers, what kind of content helps for this?
What kind of content do you recommend to turn leads into sales for B2B and B2C?
Producing content has always a cost, if it’s planned to impact brand awareness and also helps with sales, should you consider adding this cost to your CAC? (Blog posts, influencers, your social media, email marketing, youtube, videos, etc.)
How does content play a role in your SEO?
同時也有1部Youtube影片,追蹤數超過7萬的網紅sherrybyw,也在其Youtube影片中提到,Big thanks to Ollie (Head of Talent at Golden Gate Ventures) for filming this series with me! • Timestamps • 0:35 Job searching platforms in SEA 1:54...
marketing product example 在 Taiwan Startup Stadium 台灣新創競技場 Facebook 的精選貼文
Another week, another article! 🎉
Even though the topic was set on common pitfalls in HK’s investment scene, a lot of these pitfalls apply elsewhere! In terms of HK - lots of rich families, but rather conservative. Also lots of VCs, PE funds, but focus primarily on early-stage angel investments. How to interact with these investors? Click in to read more!
But just a few key points 🎯
👉🏻 Good presentations are good, but there’s nothing more important than “traction”. Drive your product to the market and test it out! Get feedback!
👉🏻 When pitching to investors, don’t overgeneralize the use of funds to (example) “for marketing purposes”. Instead, explain IN DETAILS! By details, I mean timeline, I mean deadline, I mean the stats, I mean the expected effectiveness of results! Boost the investors’ confidence in you! 🔥
https://medium.com/taiwan-startup-stadium/tsb-2020-fireside-chat-common-startup-fundraising-pitfalls-in-hong-kong-4e8f70ec87f0
marketing product example 在 經濟部中小企業處 Facebook 的最佳解答
【政策簡單說】透過Dropshipping輕鬆經營海外市場🌎🌍🌏🔥
有聽過 #Dropshipping嗎🤔 知道它的功能嗎🤔
Dropshipping又稱直運或一件代發,對於時間與預算有限的經營者而言,不僅不須承擔庫存風險,更可以降低跨境經營國際市場的風險‼
通常Dropshipper會選擇一站式的電商平台開店,例如經營歐美市場會選擇將產品上架至Shopify,並讓此平台協助進行訂單管理、金流、物流、客戶管理、蒐集與分析銷售數據分析,而Dropshipper本身只需要設計網頁、導購行銷,並將確認的訂單轉給工廠即可,工廠直接出貨給客戶,提升產品物流的效率👍
🔎若想知道更多Dropshipping內容請參考
https://www.bigcommerce.com/blog/dropshipping/
🔎資料參考
https://www.shopify.com/blog/dropshipping-guide
Have you heard Dropshipping and what it’s capable of?
Dropshipping is a business model that mitigates risks in overstocking and running cross-border markets.
Normally, Dropshippers work with One-Stop E-Commerce, for example, enterprises working in European and American markets will sell products through Shopify, and let the platform assist in order and customer management, payment flow, shipping, and data analysis, while Dropshippers only need to design webpage and marketing.
Once a customer buys a product, Dropshippers will be able to fulfill the order by passing on the sales order to a third-party supplier, who then ships the order to the customer.
marketing product example 在 sherrybyw Youtube 的最佳貼文
Big thanks to Ollie (Head of Talent at Golden Gate Ventures) for filming this series with me!
• Timestamps •
0:35 Job searching platforms in SEA
1:54 Tips for job hunting in the tech industry in Singapore
4:25 Tips for getting a job at a VC
10:12 How to answer: “Why do you want to go into VC?”
11:15 Investment Analyst interview example (+ an impressive applicant’s answer)
16:19 Why networking is important
16:42 Jobs in tech in SEA
17:07 Living & working in other SEA countries
18:30 Job prospect: Technical (e.g. Software engineer, data scientist)
22:18 Job prospect: Operation (e.g. HR)
24:05 Job prospect: Sales
24:40 Job prospect: Product & UX/UI
25:02 Job prospect: Digital marketing
25:14 Job prospect: Finance
Watch the previous episodes!
Part 1 (Work visas)
https://bit.ly/31LgB0y
Part 2 (Job application & interview tips)
https://bit.ly/34AEB9t
• Mentioned websites and resources •
JobsDB https://sg.jobsdb.com
JobStreet https://www.jobstreet.com.sg
Monster https://www.monster.com.sg
Glints https://glints.com/sg
AngelList https://angel.co
Tech in Asia https://www.techinasia.com
KRAsia https://kr-asia.com
DealStreetAsia https://www.dealstreetasia.com
e27 https://e27.co
#singapore #expat #jobhunting
? Instagram http://www.instagram.com/sherrybyw
☀️ Facebook http://www.facebook.com/sherrybyw
? TikTok https://bit.ly/2ZRS1Kn
Let's chat!
For random questions - sherry@abrushofbeauty.com
For business inquiries - info@abrushofbeauty.com
•••••••••••••••••••••••••••• CAMERA, EQUIPMENT, AND MUSIC ••••••••••••••••••••••••••••••••
Music by Gil Wanders - Dreams - https://thmatc.co/?l=1CB95E97
Canon EOS 70D
Canon EF-S 24mm f/2.8
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