Startup story is very important, often use when you are out presenting for funding, selling your product, or even recruit, interviewing and etc... It tells us who you are? What is the history? Who has shaped the company, and now? What are the company’s values?
Here’s are few tips that will help your create your startup story.
1.Story First, Product Second
What problem are you solving? What value are you providing? What is the story behind your product? How can you tell this story in a way that provides value to your customers?
2.Start At The End
Instead of starting with an idea for a product and trying to bolt customers or clients onto it. Should question yourself, what do you want your customers or clients to remember to after using your product? In couple months from now? A year? Or maybe even longer.
3.Use Method Acting To Tell Your Customer’s Story
Here are some questions to get you started: What is your brand story from a customer’s point of view? How would they tell their story? What are your personal emotional experiences and how can you relate them to the emotional experiences of your customers? Try imagining their day and try to write their story in the first person. “
4.Employ The SEP-Principle To Make A Story Memorable
Stories are great for your business because they are the things people remember. No one will remember the stats on a Powerpoint presentation, or not unless you gave a great story around them.
Below are the three attributes that are highly relevant when it comes to making your story stick.
-Surprising: Customers are bombarded with stories all day every day. They know the usual shape of a story. To have yours remembered, make it different, surprising.
-Emotional: Think about the method acting. We react to things that are emotional, and we remember those things too. The best stories connect with their viewer or reader’s emotions.
-Personal: Part of your story should be the story of your customer or client. If it’s not personal to your customer or client, it’s not the right story for your startup.
5.Create A Talk Trigger
You don’t just want your story to be remembered, you also want it to get people talking. That is where your talk trigger comes in. What is something unusual you could put in your startup story? What little added extra could represent your company values, and get customers or clients talking? What could make your story travel?
6.Tell Your Story To Everyone
Be open to incorporating people’s feedback on your story. It will only get better. And it will also be spreading its wings, getting out into the world, making an impact.
Telling the startup story will help you to get started, and to improve your story day to day. Don’t worry if your startup story takes a while, or you have to make changes before people respond to it. Like everything else in life, creating your story takes practice!
By Izza Lin,
Recruiting Master
同時也有1部Youtube影片,追蹤數超過0的網紅CarDebuts,也在其Youtube影片中提到,Mercedes-Benz มีแผนเปิดตัว EQC รถยนต์ไฟฟ้า ใหม่ล่าสุด ในไทย ปี 2019 นี้ Stuttgart/Las Vegas. At CES 2019 in Las Vegas the first Mercedes-Benz vehic...
product attributes 在 方志恒 Brian Fong Facebook 的最讚貼文
【#閱讀筆記】近年,中國影響在全球擴張,主流觀點多歸因於中國不再韜光養晦,積極向外稱霸。美國智庫國際共和研究所顧問David Shullman提出另類觀點,指中國影響擴張,實是中共黨國自保的結果 —— 以一帶一路推進海外投資,是要保住經濟增長速度;以銳實力控制國外資訊傳播,是要保住意識形態霸權。這些觀點,值得一讀。
In recent years, China is expanding its influence globally. The mainstream perspective attributes this phenomenon to China's ambitions to establish hegemony. David Shullman, Advisor of US think-tank International Republican Institute, offered an alternative perspective saying that China's expanding influence is the product of the Chinese Communist Party’s quest for continued survival —— mitigating economic slow down through investing overseas (BRI) and strengthening ideological control through shaping information overseas (sharp power). Such an alternative perspective is worth reading.
▋延伸閱讀
Hong Kong is at the forefront of China’s influences/Brian C. H. Fong
https://goo.gl/d8mh8S
#中國影響 #中國共產黨 #習近平 #一帶一路 #銳實力
#ChinaInfluence #CCP #XiJinping #BRI #SharpPower
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product attributes 在 Appier Facebook 的最讚貼文
“AI shines when there are too many attributes to consider and analyse, and when it needs to be done fast!”
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Magic Tu, Vice-President of Product Management at Appier, talked to Computer Weekly about why enterprises in Southeast Asia should embrace AI technologies to keep up with the rapid pace of innovation.
product attributes 在 CarDebuts Youtube 的最佳解答
Mercedes-Benz มีแผนเปิดตัว EQC รถยนต์ไฟฟ้า ใหม่ล่าสุด ในไทย ปี 2019 นี้
Stuttgart/Las Vegas. At CES 2019 in Las Vegas the first Mercedes-Benz vehicle from the EQ brand is celebrating its US premiere. The EQC (combined power consumption: 22.2 kWh/100 km; CO2 emissions combined: 0 g/km, provisional details) symbolises the beginning of a new mobility era at Daimler. With its seamless, clear design and colour highlights typical of the brand, it is a pioneer for an avant-garde electric look while representing the design idiom of Progressive Luxury. With respect to quality, safety and comfort the EQC is the Mercedes-Benz among electric vehicles, and highly convincing in the sum of its attributes. These elements are accompanied by dynamic performance, thanks to two electric motors at the front and rear axles with a combined output of 300 kW. Thanks to an ingenious operation strategy, the EQC has a preliminary range of 450 kilometres (279 miles) according to the European cycle NEDC. EQ also offers comprehensive services with Mercedes me, and makes electromobility convenient and suitable for day-to-day motoring.
As the first Mercedes-Benz model under the new product and technology brand EQ, the Mercedes-Benz EQC has many trailblazing design details and colour highlights typical of the brand. Both inside and out, the EQC embodies the design idiom of Progressive Luxury. This arises from the combination of a previously unknown beauty, the conscious clash of digital and analogue elements as well as the seamless merging of intuitive and physical design.
By virtue of its muscular proportions, the EQC is classed as a crossover SUV. The extended roofline and window layout with a low waistline and the coupé-like roof recess at the rear visually position it between an SUV and an SUV coupé.