如果你的專業領域涉及旅遊業，剛好又是行銷人的話，或許你會想要好好看一下這一篇。
原件傳送門在此：👇🏼👇🏼👇🏼
https://www.iata.org/en/iata-repository/publications/economic-reports/coronavirus-initial-impact-assessment/
The International Air Transport Association (IATA) announced that its initial assessment of the impact of the Novel Coronavirus 2019 outbreak (COVID-19) shows a potential 13% full-year loss of passenger demand for carriers in the Asia-Pacific region. Considering that growth for the region’s airlines was forecast to be 4.8%, the net impact will be an 8.2% full-year contraction compared to 2019 demand levels. In this scenario, that would translate into a $27.8 billion revenue loss in 2020 for carriers in the Asia-Pacific region—the bulk of which would be borne by carriers registered in China, with $12.8 billion lost in the China domestic market alone.
—————
国际航协将今年全球航空旅行需求增长预期从此前的4.1%修正为下降0.6%。
国际航协目前预计，今年亚太地区航空旅行客运量将下降8.2%，此前的预测为4.8%。
该组织的估计是依据2003年非典对全球航空旅行需求的“V型影响”，其特征是6个月的下降和“同样快速的恢复”
iata forecast 在 IATA's 20 Year Passenger Forecast - YouTube 的推薦與評價
... <看更多>