There’s rhythm in writing! 🎶
這個禮拜Presentality的Andrew來分享英文寫作的節奏!
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我的工作需要看非常多的英文。
其中有英文母語的人寫的,也有非母語的人寫的。最近,我注意到一個兩者之間很明顯的差別。這個差別很少有人提到,因為它無關文法正確,也不是有學問的用語,或是文雅的詞彙。
是句子的長短。
Well,更正確的來說,是長句跟短句的交錯。我發現,非母語人士寫的英文句子,不但比英文母語的人寫的長,而且是大部分句子都很長。
母語的人,尤其是很會寫的人,則是會把長句跟短句混合搭配。
那又怎樣?
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你可能會說 ok,以英文為母語的人比較會用短的句子,那又怎樣?句子的長短,跟我寫作的好壞,有關嗎?
關係可大了。
就像音樂,或是影片,文字也是「內容」。只要是「內容」,就有它的節奏。你可以想像一首曲子,從頭到尾都是很長的音,而且一點變化都沒有嗎?或是一部很長的影片,從頭到尾都是很長的畫面,而且一點節奏的變化都沒有嗎?
Well actually,你應該可以想像,這些就是要幫助我們睡眠的。
如果你不想要你的讀者覺得無聊或甚至睡著,我建議適度變換你文字的節奏。
但我們先看案例。
我拿一篇台灣人寫的文,跟另一篇美國人寫的,來做比較:把每個句子都分拆成不同的段落,句子的長短就一目了然了。
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但我們先看案例。
我拿一篇台灣人寫的文,跟另一篇美國人寫的,來做比較:把每個句子都分拆成不同的段落,句子的長短就一目了然了。
📌 台灣案例:Taipei Times Opinion
1. The TAIEX last month rose above 17,000 points as rallies in steel, shipping and some non-tech stocks offset a weakness in semiconductor and electronics stocks.
2. While news about a cluster of local COVID-19 infections connected with China Airlines cargo pilots and a hotel in Taoyuan fueled selling pressure early this month and pushed the local stock market into consolidation mode, the daily market turnover in the first two trading sessions of this month hit fresh highs.
3. Moreover, Taiwan’s stock trading volume last month began to surpass that of Hong Kong for the first time in 15 years, which was beyond most market participants’ expectations.
4. Taiwan’s daily market turnover exceeding Hong Kong’s might gradually become a new normal from this year, and there are good reasons for this.
5. First, Hong Kong’s stock market has lost its appeal to foreign investors since China last year imposed national security legislation on the territory, triggering a potential flight of capital and talent.
6. Second, many wealthy Taiwanese tend to park their overseas funds in Hong Kong, China, Singapore, Switzerland and the US, but government statistics showed that more than 80 percent of funds repatriated by wealthy individuals last year were from Hong Kong, as they saw the political situation in the territory worsen after its self-governance, human rights and freedom of speech were further suppressed.
7. Third, China’s new NASDAQ-style stock board — the Shanghai Stock Exchange’s STAR board — has emerged as a fast-growing capital markets center for Chinese companies at a time when rising China-US tensions have triggered concerns about their prospects of listing in New York, posing a growing challenge to the Hong Kong stock exchange.
8. On the other hand, Taiwan’s economic fundamentals, the central bank’s adoption of extraordinary monetary easing and the government’s fiscal policies have fueled continued rallies in the nation’s stock market since last year.
9. It might be too early to tell how long the consolidation trend might last, as a resurgent COVID-19 outbreak is coloring the global economic outlook, but some insight can be drawn from the stock market:
10. Taiwan’s GDP grew a larger-than-expected 8.16 percent in the first quarter, as exports and private investment remained healthy.
都是一堆很長的句子對不對?我們來看美國人寫的句子,也是一個主流媒體的 opinion 文。
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📌 美國案例:New York Times Opinion
1. I miss torturing Liz Cheney.
2. But it must be said that the petite blonde from Wyoming suddenly seems like a Valkyrie amid halflings.
3. She is willing to sacrifice her leadership post — and risk her political career — to continue calling out Donald Trump’s Big Lie.
4. She has decided that, if the price of her job is being as unctuous to Trump as Kevin McCarthy is, it isn’t worth it, because McCarthy is totally disgracing himself.
5. It has been a dizzying fall for the scion of one of the most powerful political families in the land, a conservative chip off the old block who was once talked about as a comer, someone who could be the first woman president.
6. How naïve I was to think that Republicans would be eager to change the channel after Trump cost them the Senate and the White House and unleashed a mob on them.
7. I thought the Donald would evaporate in a poof of orange smoke, ending a supremely screwed-up period of history.
8. But the loudest mouth is not shutting up.
9. And Republicans continue to listen, clinging to the idea that the dinosaur is the future.
10. “We can’t grow without him,” Lindsey Graham said.
📌 Note: 即使是比較長的句子,這位作者也會用標點符號拆散它:She is willing to sacrifice her leadership post — and risk her political career — to continue calling out Donald Trump’s Big Lie. 這就好比用句點一樣,讓我們讀起來有點停頓休息的時間。
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📌 注意到了嗎?
台灣人寫的英文,句子都偏長,而且長度都差不多。
美國人寫的就不一樣了:一個只有五個字的句子開頭,然後一堆稍微長一點的句子,然後再來一串短句。
你可能懷疑我故意挑選很極端了例子出來,而且幹嘛專門打台灣人呢?
所以想到這裡,我從我的書架上,隨便挑了兩本跟科技有關的書出來。左邊的,是美國人,矽谷知名投資人 Peter Thiel。右邊的是德國人,但注意了,是一個英文非常好的德國人。他不但是世界經濟論壇的創辦人,研究所也是在哈佛大學唸的。
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📌 兩本書 Introduction 是怎麼寫的?
Klaus Schwab (德國):
Of the many diverse and fascinating challenges we face today, the most intense and important is how to understand and shape the new technology revolution, which entails nothing less than a transformation of humankind.
We are at the beginning of a revolution that is fundamentally changing the way we live, work, and relate to one another.
In its scale, scope and complexity, what I consider to be the fourth industrial revolution is unlike anything humankind has experienced before.
Peter Thiel (美國):
Whenever I interview someone for a job, I like to ask this question: "What important truth do very few people agree with you on?"
The question sounds easy because it's straightforward.
Actually, it's very hard to answer.
It's intellectually difficult because the knowledge that everyone is taught in school is by definition agreed upon.
See the difference?
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📌 如何變換節奏呢?
需要Andrew的完整分享請留言「There’s rhythm in writing~」。
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how old is tech from the challenge 在 Amy韓國代購 Facebook 的最讚貼文
Gardner(顧能) semi 2015 seminar summary
Section1
半導體2015成長率1%
每一種consumer devise成長趨緩
除了dram價格波動較大,供應商較少
Section2
Big challenge about iot, shorten the gap between end user & ur solution
Chip vendors need to go to a market partner instead of old system company
System company put all functions into one solution but can't customize for one new iot company
Oil gas hollipoten in India put 300 million to get oil driving information ... 3-4 weeks for collecting info -> testing & they need to shorten the cycle time ... Allow them do 3-4 times at the same time from buying technology system ... Which is iot opportunity (3-4 weeks -> 3-4 hrs)
Understand industry need & design
Put together entire solution & sell them for end user
Example
It & iot system
Info collection into enterprise & respond solution from system
Have to work with company deeply & understand their need & provide iot solution
So chip company need to become system integrator
Product off the shelf & design individual & choose a good end user partner
Section3
十字路口的中國智能手機的市場
非常多的手機品牌在中國市場,整合一直在發生
How many oem will be here in 2018? Continue integration ...
Nokia will out smartphone mkt slowly
中國手機市場已經飽和,中國手機品牌佔70-80%市場,除去蘋果和三星
所以中國手機必往海外巿場走,聯想,小米,華為是主要中國手機廠商,擁有最大機會。
宇龍,TCL,中興為二階廠商。
金立,oppo,天宇,Vivo,魅族為三階廠商。
和其他白牌和ODM....
印度白牌起來相當快但主要硬件提供廠商為大陸
第二第三階需借船出海,與當地廠商合作
第三第一階需買船出海,收購當地品牌,例如買Motorola
Lenovo buy IBM, Motorola but ASP keep low under RMB1,000, will bring more Motorola brand phone into China for higher ASP
Huawei smartphone improve, ASP RMB3,000
Others need to manufacture three diff type(三家營運商) & diff ASP smartphone
互聯網15%手機銷售,淘寶CoC 天貓BoC,例如小米,華為(3型號),Apple(1)..
例如,雙11紅米賣40-50萬台因為降RMB100
淘寶較多灰色部分,例如走私品牌
大陸最愛小米,iphone,三星,酷派...
小米策略,低價,銷售管道,黃牛拿到本錢->黃牛渠道,小米正常管道沒貨,客戶買黃牛,減少庫存壓力,增加市場廣告,華強南北都在賣小米,達到6000萬台下一步?
4G 21%在中國在2015,40%在2016,LTE供應端驅動的市場,chip maker hope, chip asp higher, enter earlier in lte, 營運商想加速但沒辦法,3G庫存高,中國要降低補貼,4G基地台要普及,缺乏官方旨令所以緩慢。
消費者不需換,入門門檻增高,一個月付30元流量低銷,等於低收入一個月通話費,4G手機比較貴
20%中國消費者8000台,2000台,付RMB100每月,4G,RMB2000
30%,RMB1000手機
50%,隨便不在乎
大部分消費者覺得4G沒有意義
mobile data based service
通過流量可以給消費者更多服務,雙卡也可綁消費者者,增加營收
半導體在中國
AP/BB mtk qcom sprd(Intel)有中國支撐有intel技術支援
Total:MTK45%,QCOM35%
4G:15%,QCOM40%,hisilicon 12%
China support high tech locally -> mutual fund(money)1200億 manufacture,existing fund 1000億 技術方面上巿公司,銀行借貸/稅收減免
通過市場自動運作非完全官方指令,集資->上市->流通
大公司對應,併購案興盛,地雷多
例如高通下單中芯,lntel投資展訊,MTK投資政府基金
Summary
選擇性找partner和投資正確
更高規給中國,sony很好
合作中國本土,更快找到機會
了解供應商roadmap,貼近市場
貼近政府策略方向
中國大陸和臺灣好溝通
how old is tech from the challenge 在 LovelyMimi Youtube 的最讚貼文
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