關於 how to get ideas for business ，我們在網路上蒐集到這些相關的討論、資訊與評價

TỪ VỰNG CHỦ ĐỀ ADVERTISING [Gồm Phần từ vựng + Phần ví dụ + Link 1 số website về chủ đề này]
🎗PHẦN TỪ VỰNG
- low-budget marketing ideas: các ý tưởng tiếp thị ngân sách thấp
- to publish great content: xuất bản nội dung tuyệt vời
- to create instructional videos: tạo các video hướng dẫn
- to be out of your budget: nằm ngoài ngân sách của bạn
- to attract new customers: thu hút khách hàng mới
- to grow word of mouth referrals: phát triển các mạng lưới giới thiệu truyền miệng
- to get traffic to a web page: có được lưu lượng truy cập vào một trang web
- pay-per-click ads: quảng cáo trả phí cho mỗi lần người dùng nhấp chuột vào link quảng cáo
- to increase brand awareness: tăng nhận thức về thương hiệu
- advertising campaigns: các chiến dịch quảng cáo
- newly-launched products: các sản phẩm mới ra mắt
- to set a specific budget over time: để đặt ngân sách cụ thể theo thời gian
- to stay up to date with …: cập nhật …
- to test a campaign: kiểm tra một chiến dịch (xem nó chạy tốt hay không)
- television commercials: Quảng cáo truyền hình
- to track the success of your ad: theo dõi sự thành công của quảng cáo của bạn
- a click-through rate: tỷ lệ nhấp chuột (vào link quảng cáo của bạn)
- to be targeted at the right customer: nhắm đúng khách hàng
- to reach large numbers of …: tiếp một số lượng lớn …
- a powerful advertising tool: một công cụ quảng cáo quyền lực
- to reach … within seconds: tiếp cận … trong vòng vài giây
- to be placed at the side of the screen: được đặt ở góc màn hình
- a traditional method of advertising: một phương pháp quảng cáo truyền thống
- to design eye-catching adverts: thiết kế quảng cáo bắt mắt
- outdated information: thông tin lỗi thời
- to promote temporary sales: thúc đẩy doanh số tạm thời
- to inform past customers of promotions: thông báo cho khách hàng trước đây về các chương trình khuyến mãi
- to bring new and returning customers: mang lại khách hàng mới và khách hàng cũ
- to be carefully researched and planned: được nghiên cứu và lên kế hoạch kỹ lưỡng
🎗PHẦN VÍ DỤ
- It’s better to consistently publish great content than to spread yourself thin.
Tốt hơn là bạn nên liên tục xuất bản những nội dung tuyệt vời hơn là ôm dồn quá nhiều việc cùng một lúc.

- Your business needs a marketing plan that addresses how to attract customers and increase sales.
Doanh nghiệp của bạn cần một kế hoạch tiếp thị giải quyết vấn đề làm thế nào để thu hút khách hàng và tăng doanh số bán hàng.

- Are you creating the right pay-per-click ads, or are you throwing your time and money away on ads that won’t offer you any return?
Bạn đang tạo quảng cáo cho mỗi lần nhấp chuột phù hợp chưa hay bạn đang ném thời gian và tiền bạc của mình vào những quảng cáo không mang lại lợi nhuận cho bạn?

- Research shows that Twitter raises brand awareness by 10% and favorability by 8% for newly launched products.
Nghiên cứu cho thấy Twitter nâng cao nhận thức về thương hiệu lên 10% và mức độ yêu thích lên 8% đối với các sản phẩm mới ra mắt.

🎗WEBSITE VỀ MARKETING, ADVERTISING
- https://miliamarketing.com/blog/
- https://www.lyfemarketing.com/blog/digital-marketing-vs-traditional-marketing/
- https://www.intelligencenode.com/blog/ways-market-product-online/
- https://www.entrepreneur.com/topic/marketing

Chúc page mình học tốt nhé <3
#ieltsnguyenhuyen #ieltsvocabulary
https://ielts-nguyenhuyen.com/tu-vung-ielts-advertising/

#NFTsummer A few weeks ago, we interviewed Xixi Huang (AW#17) in Mandarin and as the AppWorks Fellow who helps us out on the blockchain side, Xixi has a lot of ideas that are worth sharing to a bigger audience. Here's his interview in English:

西西 (Xixi) 黃士晉 is an AppWorks #17 alumni and co-founder of Rydeit. His mission is to bring the applications of blockchain to everyday life because he believes that blockchain can make the world a more fair and better place. As an AppWorks Fellow, he is responsible for guiding founders to think about blockchain and providing insights on blockchain-related investment deals. Before AppWorks, he led his previous team to build more than 10 dapps, including famous games in Taiwan such as 柚子打魚 and Shrimp.Finance. Within a month of launching these games, they had amassed over NT$ 100M (~US$ 3.5M) in transactions. His favorite pastime is traveling with his grandma, and his ultimate goal is to persuade her to buy Bitcoin!

Check out what Xixi has to say about blockchain and NFTs.

#NFTevolution

I started to learn how to write smart contracts in 2016, and learned the entire logic of ERC-20 for tokens and ERC-721 for NFTs. While I was learning about NFTs, I realized that the combination of NFTs with video games was very fitting. In video games, the treasure and equipment you collect becomes virtual assets as NFTs. And the process of using smart contracts to exchange items was very efficient on the blockchain.

At the end of 2018, I designed and created a zombie video game, integrating the concept of playing and drawing cards and packs. Within a pack were 3 NFTs with zombies on them. As a player, the more cards with zombies you collect, the higher your score, and the more tokens you can ultimately earn. From this game, I got connected to other game manufacturers and publishers who were also interested in creating virtual game assets through NFTs. We all had the same idea -- NFTs can bring more meaning and value to the players.

However at the time, many people in the market still believed that tokens and games were riddled with fraud. Since the lifecycle of video games can be short, many traditional gaming companies in the end didn’t find it worthwhile to learn how to integrate NFTs or blockchain into their games.

While the nature of NFTs hasn’t changed, the market has evolved. People’s curiosities are growing, more applications are being developed, and more creators are cropping up. I think now is the right time to start talking to companies about how to integrate NFTs or blockchain into their businesses or games.

#NFTplayground

I think there are many opportunities to start a business these days, and people who want to start one should think about coming to blockchain. Not only is there a huge opportunity but the possibilities are endless. And within blockchain, NFTs currently offer the biggest opportunity. However, it can also pose a new challenge to the team’s endurance, because while easy to obtain traction and users with NFTs, the challenge lies in retaining them.

Similar to other blockchain applications in the past few years, when a new concept is invented, it’ll be flushed with many early users. However, because the surrounding infrastructure wasn’t in place, it was difficult for founders to make valuable extensions or applications. And many of these users don’t actually care about these blockchain products and they are only trying to leverage the ecosystem to make a quick buck. Once they earn all that they can, they will move on to another project.

Right now working on NFTs, you can collect a lot of data in a short amount of time and also make some income to keep you afloat. Founders should seize this opportunity to understand these users, then modify and optimize both their products and mentality to retain them.

Since there’s no geographical restriction on blockchain, I would encourage founders to look beyond your country and region in expanding your NFT products. Also, since blockchain is closely related to finance, if you don’t have a good pricing strategy (or token economics) for your NFT products, the prices might fluctuate greatly. You need to be prepared and remind your users of the risks, otherwise you’ll ultimately get scolded!!

#NFTera

This year, I finally consider myself an official NFT collector. I pay special attention to NFTs with contemporary significance, such as Hashmasks. It signals to the public that NFTs are not just for collecting but that game mechanics can also be applied to interact with users. If we look back ten years from now I’m confident to say that the project that really brought the NFT wave in 2021 would be Hashmasks.

In addition to veteran projects like Hashmasks, other collections I care a lot about are related to Metaverse, such as The Sandbox. I believe that the world will become more and more decentralized and virtual. It is very likely that the next generation will be immersed in a virtual world like Ready Player One, so I am also very optimistic about NFTs in digital worlds like The Sandbox.

The possibilities are endless when it comes to NFTs. Right now, few NFTs are connected with our daily lives. For example, I bought a Hashmask. If I want to show it in my apartment, I might still need to print it out. In the future, how will we connect NFTs to the physical world? I believe they can be applied in many ways, including frames, wallets, cars, house deeds, leases, etc. These products in daily life can be combined with NFTs. We just haven’t opened our imagination yet. It’s hard to imagine that only 20 years ago we were having a hard time believing in the power of the internet.

The development of science and technology not only relies on infrastructure, but also the user's learning curve. The world needs to talk about blockchain more, so that everyone will gradually become familiar with it and it’ll continue to evolve.

If you're a founder working in blockchain or NFTs, welcome to apply to AppWorks >> https://bit.ly/3w0WyIl

🌻另一個Zoom會議(第二次貼......有補上一些內容)
繼上次的年報導讀會議後, 讓我們再做另一個會議! 這次很榮幸邀請到一位對估值很有見解的股友前輩來帶大家了解估值(恩, 這次我會是主持人, 不是主講人).
主題: 估值(valuation)分享會(Cat: 這不算基礎的估值會議)
主講人: 小揚(from安泰價值投資)
https://www.facebook.com/antaiinvestment　(此為小揚的粉絲頁)
參與者: 具基本估值能力. 若打算參加者, 請事先跟我(請私訊)提出一個關於估值的case study, 到時候可在會議中分享(最好是以投影片形式呈現, 這樣到時候好跟大家分享). 若有估值的問題, 也可以提出.
Case study可以是美股, 也可以是台股.
時間: 台灣時間07/10 (周六)晚間９點.
預計一個小時(不會像上次那樣冗長了😅): 前30分鐘由小揚做分享, 後30分鐘大家分享估值案例&提問
進行方式: 以Zoom進行(之後會私訊會議資訊給參與者)

🌻Morgan Stanley Mid-year Investor Outlook: A tricky transition

https://www.morganstanley.com/ideas/midyear-2021-global-markets-outlook

🌻在您投資生涯中, 有沒有一些觀念讓您受用很多?
下面這位投資名人的好觀念影響我很深. 他的意思是, 一般投資人, 只要能説出三個買一家公司的理由, 就很夠了. 這也迫使我, 每次在買股票時, 問自己對這家公司的了解有多少. 也會去衡量公司的優點與缺點在哪裡.

"It is vital (重要的) that you know what you own, that if I asked you on the street why you like a certain stock, you can give me three reasons. If you don't know how they make their money, who their key clients are and what they make if, then I will tell you that you are over your head and should not own individual stocks."

全文在此:
Jim Cramer: In Times Like This, Go for the Easy Money
Look at the stocks you own. Can you tell me why you've got them? If you can't answer the following three questions, then have a look at several I like right now.

We've endured the meme stock craziness, with all of its love for heavily shorted stocks. We have watched the collapse of bitcoin to levels viewed as shocking, even if they are still more than double where they were not that long ago. We've dealt with Fed officials making it clear that they are no longer on the side of the bulls or the bears. They are on the side of job growth, but are wary of inflation. We've seen the end of the rush to get vaccines, which means that millions of people are going to get the new COVID variant, because there is no natural immunity to it. We've watched as the hopes for an infrastructure bill have collapsed. We've endured shortages of everything from chips to plastic to imported goods and labor.

And we're still standing, yeah, yeah, yeah.

Yep, we are in one of those halcyon moments, where the masks are off -- even if they shouldn't be -- and Americans are back doing what they do best: consume, spend, go out to eat and then consume and spend some more.

There are times in the stock market where the collective mindset is revealed. This is one of those times: Things are cool, it's not a big moment, there's no real news for a bit, it's the historically strong period and we can reach some conclusions about where we are.

When things are like this, it is important to remember that buyers like to revert to tried-and-true companies that thrive no matter what. These are companies that have an edge and are better at what they do than other companies.

You know that I am a great believer in index funds, that the average person doesn't have the time or the inclination to research individual stocks. It's a difficult barrier. I think you need to make time to read the quarterly report and listen to the conference call, to Google articles and, if possible, get some research about the companies you own. It is vital that you know what you own, that if I asked you on the street why you like a certain stock, you can give me three reasons. If you don't know how they make their money, who their key clients are and what they make if, then I will tell you that you are over your head and should not own individual stocks. I am reminded by this, because, once again, without a mask, I can be recognized and if I am not holding "Nvidia the Second," I can carry on a conversation.

I have had many in the last two weeks and when I have asked this litany of questions, I find myself at a loss as to why almost no one knew what they owned. But they thirsted for individual stocks, because they, like me, think things are better post pandemic. No, that's not a facetious comment. Many, many stocks did better with a stay-at-home economy. A huge number.

So what do I do? I revert to what others do when you are stumped about how to stay in touch with stocks, but want to do less homework. That means buying stocks that are accessible, not stocks like Unity (U) or Snowflake (SNOW) or Twilio (TWLO) or Okta (OKTA) .

I revert to normal businesses people know and I suggest they Google some articles, peruse the conference call, but, above all, like the company's products so you can buy more if it goes down.

Here's some that I have been telling people I like:

First is Ford (F) . I think the Ford lineup is amazing. The electric F-150 series will be incredible. I am eager to get a Maverick for my family, because it is a smaller pickup that will get the job done for the myriad little things I need to do with this farm I bought from that crazy bitcoin foray. I like the competitive edge of the CEO, who says he is going to bury Elon Musk when the Lightning comes out. I even think the Bronco is cool as all get out. Most important, though? I think the chip shortage is ending. My semiconductor friends are telling me the foundries are producing more feature-rich chips and that means Ford can pump out the trucks small business people love and need. Plus, the used car prices at last have plateaued, according to their most important pricing index. Halcyon times.

Second, Costco (COST) : The samples are coming back. Tell me you don't love the samples. You need things in bulk. You want low prices. You want to get all of the things that people don't think of with Costco, like insurance, hearing-aids -- hey, they are a fortune -- jewelry, things around the house. You go and you will buy far more than you first came for. My kind of store.

The kids love this American Eagle Outfitters (AEO) , which we just bought for my charitable trust, which you can follow along by joining the Action Alerts PLUS club. Jay Schottenstein, the CEO, came on "Mad Money" recently and it's clear that his Aerie model has real staying power: 26 consecutive quarters of double digit growth. No flash in the pan, that one. Number one brand in jeans for the 15 to 25 year old group. The best in the mall. How did I know this? I see the credit card bills.

I got up this morning to do my physical therapy. I have been doing it ever since I hurt my back in February. I have this really cool pair of sneakers that fit me perfectly and I love them, but I am fortunate enough to have a vacation house and I am always taking those shoes with me.

So I went on Amazon (AMZN) this morning and lo and behold I saw them for half price. I bought two pairs. Then I went over everything I have bought in the last year and got a bunch of those things. Then I bought a pair of binoculars, because mine were stolen. I paid half price.

Yep, Amazon's universal. I was talking to Alexa, while I was ordering, getting some new music on, asking questions. I saw that despite all of the Sturm und Drang of Amazon being late with things, all the delivery dates were within range. I didn't click on any ads, and I didn't need the speed of Web Services, but the whole thing reminded me about how special the darned company is. I don't care if it's ahead or behind plan for the moment. I would just buy some more when it goes down.

Finally, Apple (AAPL) . I think people who don't own Apple should look what they are holding at this very moment. Yes, right now. Or look at what's in your lap or on the table besides your fork. And then think about the bill you paid last night without knowing it. Think about what you bought in the App store yesterday. Think about what would happen if it would break or get stolen or, left in the Uber (UBER) , or heaven forbid, be dropped into the pool or in the, yes, toilet.

There, that's what you buy in halcyon times. Stocks of companies you know that if they go lower, because things get less halcyon, you are fine with it and buy more. If things go up, believe me, you will participate.

So accept the moment. Don't try for the hard money. Go for the easy kind. That's the best kind.

https://realmoney.thestreet.com/jim-cramer/jim-cramer--15692051

Picture: 牡丹(peony)花開. 恨不得院子裡有一塊地是牡丹園.

Part 1→https://youtu.be/h0Zz4YKKkhw

Part 2 of our 2-part InnoUvators special. Experience sand like you've never seen it before with the Fluidized Bed Interface, get up-close with Hiyassi, the device that removes CO2 from the air, and see what Wasted Creation is up to next all in this exciting innovative conclusion.

For more information about the INNO-vation Program,
be sure to visit https://inno.go.jp/en/ to keep up to date with how you can get involved.

InnoUvatorsインタビューのパート2では、「流動床インターフェース」の不思議な砂に実際に手を入れたり、空気中のCO2を除去する「ひやっしー」を体験。また、"無駄作り"の今後の展開について探ります。

動画の最後には2021年度の異能vationプログラムについて最新情報をお伝えします！

INNO-vationプログラムの詳細については、https://inno.go.jp/
最新の情報をご確認ください。

Subscribe and see more innovative tech: https://bit.ly/3djZ5G3
Official Website: https://innouvators.com/en/
Twitter: https://twitter.com/InnoUvators
Facebook: https://www.facebook.com/InnoUvators/
Instagram: https://www.instagram.com/innouvators/

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★ムービーサイト「アスキーTV」http://ascii.jp/asciitv/
★ニュースサイト「ASCII.jp」http://ascii.jp/
★超ファンクラブ「ASCII倶楽部」http://ascii.jp/asciiclub/
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#異能vation #innovation

Watch For Dan Lok's Top Advice If You Are Young! Then, Start To Further Your Skills With Dan's Courses From The Dan Lok Shop: https://adviceforyoungentrepreneurs.danlok.link

If you are a young entrepreneur, there are several things you want to be mindful of. In some cases, you might have to work twice as hard to prove yourself. Watch this video for Dan's top advice on how to make it as a young entrepreneur. Share this video with a fellow young entrepreneur.

? SUBSCRIBE TO DAN'S YOUTUBE CHANNEL NOW ?
https://www.youtube.com/danlok?sub_confirmation=1

? UNLOCK A Better Version Of Yourself, Check Out My Shop: https://shop.danlok.link ?

Check out these Top Trending Playlists -
1.) Boss In The Bentley - https://www.youtube.com/playlist?list=PLEmTTOfet46OWsrbWGPnPW8mvDtjge_6-

2.) Sales Tips That Get People To Buy - https://www.youtube.com/watch?v=E6Csz_hvXzw&list=PLEmTTOfet46PvAsPpWByNgUWZ5dLJd_I4

3.) Dan Lok’s Best Secrets - https://www.youtube.com/watch?v=FZNmFJUuTRs&list=PLEmTTOfet46N3NIYsBQ9wku8UBNhtT9QQ

Dan Lok has been viewed more than 1.7+ billion times across social media for his expertise on how to achieve financial confidence. And is the author of over a dozen international bestselling books.

Dan has also been featured on FOX Business News, MSNBC, CBC, FORBES, Inc, Entrepreneur, and Business Insider.

In addition to his social media presence, Dan Lok is the founder of the Dan Lok Organization, which includes more than two dozen companies - and is a venture capitalist currently evaluating acquisitions in markets such as education, new media, and software.

Some of his companies include Closers.com, Copywriters.com, High Ticket Closers, High Income Copywriters and a dozen of other brands.

And as chairman of DRAGON 100, the world’s most exclusive advisory board, Dan Lok also seeks to provide capital to minority founders and budding entrepreneurs.

Dan Lok trains as hard in the Dojo as he negotiates in the boardroom. And thus has earned himself the name; The King of Closing.

If you want the no b.s. way to master your financial destiny, then learn from Dan. Subscribe to his channel now.

★☆★ CONNECT WITH DAN ON SOCIAL MEDIA ★☆★
YouTube: http://youtube.danlok.link
Dan Lok Blog: http://blog.danlok.link
Dan Lok Shop: https://shop.danlok.link
Facebook: http://facebook.danlok.link
Instagram: http://instagram.danlok.link
Linkedin: http://mylinkedin.danlok.link
Podcast: http://thedanlokshow.danlok.link

#DanLok #YoungEntrepreneurs #Advice

Please understand that by watching Dan’s videos or enrolling in his programs does not mean you’ll get results close to what he’s been able to do (or do anything for that matter).

He’s been in business for over 20 years, and his results are not typical.

Most people who watch his videos or enroll in his programs get the “how-to” but never take action with the information. Dan is only sharing what has worked for him and his students.

Your results are dependent on many factors… including but not limited to your ability to work hard, commit yourself, and do whatever it takes.

Entering any business is going to involve a level of risk as well as massive commitment and action. If you're not willing to accept that, please DO NOT WATCH DAN’S VIDEOS OR SIGN UP FOR ONE OF HIS PROGRAMS.

This video is about Dan Lok Gives Advice To Young Entrepreneurs.

https://youtu.be/hSE4tMi_UFs
https://youtu.be/hSE4tMi_UFs

不思議な電子楽器「Udar」、メカニカルな「自書式時計」、女性の"盛る"を科学的に検証した「シンデレラテクノロジー」の開発者に直撃インタビュー。パート2もお楽しみに！

INNO-vationプログラムの詳細については、https://inno.go.jp/ を参照してください。

===
In part one of our two-part special with face-to-faces with our InnoUvators, we get our first hands-on with Udar, a close-up look at the Self-Writing Clock, and learn more about Cinderalla Technology.

Stay tuned for Part 2!

For more information about the INNO-vation Program, be sure to visit https://inno.go.jp/en/ to keep up to date with how you can get involved.
===

Subscribe and see more innovative tech: https://bit.ly/3djZ5G3
Official Website: https://innouvators.com/en/
Twitter: https://twitter.com/InnoUvators
Facebook: https://www.facebook.com/InnoUvators/
Instagram: https://www.instagram.com/innouvators/

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★ムービーサイト「アスキーTV」http://ascii.jp/asciitv/
★ニュースサイト「ASCII.jp」http://ascii.jp/
★超ファンクラブ「ASCII倶楽部」http://ascii.jp/asciiclub/
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#異能vation #innovation