Out of all the family pictures photographer Brad Elterman shares with the Gucci Community, his favorite is the glamour photo of his mom, Frances (the black and white studio image). “After college mom worked at Fox Studios for Irving Lazar and for the writer James Hilton. One day a photographer at the studio asked to take her photograph. Mom had no desire to be an actress. It was just for fun. I also love the daily life photo I took of my mom and dad staining the kitchen cabinets. They loved each other very much and were best friends. Besides family, art and especially LACMA was incredibly important to mom and dad. One night, they were photographed together at the grand opening night of LACMA.” Brad is thinking about the words his mom used to say to him during difficult moments, “she really was a guiding light for me. She told me many times that at the end of the day everything will work out. Things will be better in the morning. I have always remembered those words and I find her message incredibly calming today.” Brad is passing his time at home in a secret canyon in Los Angeles where he takes photos of “glorious tiny yellow and green breasted canaries in the garden. They sing to me each morning… ‘good morning Brad’.” The images of his family are a message of creativity, love and well-being in this time.
The Gucci Community stands behind aiding those most vulnerable in this crisis, join by donating now to the United Nations Foundation’s COVID-19 Solidarity Response Fund in support of the World Health Organization, and locally with Intesa Sanpaolo’s For Funding campaign which supports the Italian Civil Protection Department.
