關於 was has分別 ，我們在網路上蒐集到這些相關的討論、資訊與評價

【一連七集，第五】哈佛知識分享: Trade-offs 如何「取捨」?

你要取得更多，就要捨棄更多。「取捨」is tough, but you have to do it!

股神巴菲特 Warren Buffett 有句名言好影響我:

"The difference between successful people and really successful people is that really successful people say no to almost everything.‘’

成功及非常成功嘅人分別就係非常成功嘅人對絕大部分事情都係 say No.

識我嘅朋友都知道，我經常講:「我乜都唔識、乜都唔買! 我只買幾千萬以下香港嘅街舖。 我唔買樓、唔買工廈、唔買商廈、唔買農地、唔買車位/骨灰龕位、唔買大灣區、英國樓、非洲農地、 火星月球。 全部都唔買，送畀我都唔要。Again … 我只買港幣五六千萬以下香港的街舖仔。 香港有十萬間，買十世我都買唔晒! 呢世我只想買一千間。」

哈佛大學教授 Michael Porter 亦講過: “Strategy is making trade-offs in competing. The essence of strategy is choosing what not to do."

策略就係要以「取捨」去競爭。 策略嘅精髓就係要知道唔做乜!

上一集講過，何謂一個好嘅策略 Good Strategy? 教授 Michael Porter 話要經得起五個 Tests:

A distinctive value proposition 獨特的價值主張

A tailored value chain 度身訂造的企業價值鏈

Trade-offs different from rivals 同競爭對手不同的「取捨」

Fit across value chain 成條企業價值鏈的活動要配合

Continuity over time 持續性、持續性，不能一時一樣

今集同你講第(3) Trade-offs different from rivals 要贏，就要有同競爭對手不同的「取捨」。

What are trade-offs?

"Trade-offs are the strategic equivalent of a fork in the road. If you take one path, you cannot simultaneously take the other." by Michael Porter

「取捨就好似去咗一個交叉路口咁， 你只可以二選其一，唔可以兩條路都行晒。」

做生意，唔係多啲，就好啲。 多啲產品、 多啲服務、多啲客戶， 唔代表你就係好啲。 因為你營業額可能多咗三成， 但利潤反而可能無咗一半。 咁我就情願營業額細啲，利潤多一倍好過。 記住一開始嘅時候我話 Michael Porter 講過:

"Competition is not about being the BEST, not about MARKET SHARE. Competition is about being UNIQUE, about earning PROFITS" by Michael Porter

競爭唔係要做到最好，最大嘅市佔率。競爭係要做到最獨特，同埋賺到錢，長遠地賺錢。

幾年前我講過，香港週街都係髮廊，但點解有間特別唔同?

video …

QB House (Quick Barber) 就係做咗好多「取捨」 trade-offs ， 好多嘢唔做，但反而吸引咗一班想「快、靚、正」 ，但又唔想求求其其、 污糟邋遢剪個頭髮嘅繁忙上班一族， most likely 男士們、三四五十歲左近。10 minutes, just cut!

QB House 專注培訓、建立系統，令呢班目標顧客群由原本一兩三個月先剪個頭髮，而家一兩三個星期就去剪轉一轉。 剪快咗、剪多咗，就令QB House 同佢嘅髮型師雖然做少咗嘢，但反而收入及利潤上升。This is what I call "trade-offs", LESS IS MORE!

就係因為 QB House 嘅 Trades-offs 同一般髮廊嘅競爭對手唔同，當初首創新嘅經營模式係日本做到最獨特， 亦都解釋咗點解佢1996年由東京一間開始， 短短幾年間就能夠開到全球幾百間分店，2018年仲係東京証交所主板上市， 依家市值近20億港幣。 雖然有好多人想抄佢，QB House 嘅專注，佢 make 嘅 trade-offs 至今依然令佢每年生意額都上升，到今日都保持住係「速剪」行業嘅領導地位。

我成日都話，「當你乜都做，等如你乜都唔做!」 …. 因為你無樣嘢做得好、無樣嘢做得專。When you please everybody, you please nobody. 做生意要「取捨」，唔放手，唔會得到更多。

可能你會覺得 Just-Cut, QB House 都做咗啦。 做髮廊仲可以點變? 根據 Michael Porter，大把方法變。 最緊要就係，唔係人做你做。Your trade-offs have to be different from your rivals, then you have a strategy.

你嘅「取捨」要同你競爭對手唔同，咁你就有好策略。人哋 Just-Cut, 咁你可唔可以 Just Perm 電髮? Just Color 染髮? Just Blow Dry 吹頭?

唉! Just Blow Dry? 美國加州有間咁嘅髮廊 …

佢就好似係 QB House 嘅翻版，但係 No Cuts No Color, Just Blowouts. 齋吹頭! 美金$40，45分鐘時間，班目標顧客群，即係長頭髮嘅二三四五十歲女士們， 就可以 enjoy 喺個輕鬆嘅環境洗下頭、按下頭、吹下頭、飲杯 champagne、聽下音樂、Relax 下，就有個清神爽利嘅頭見人!

因為做得夠專，懂得運用 Michael Porter 所指嘅 trade-offs ，同一般髮廊競爭對手唔同嘅 trade-offs, 好多女士就個個禮拜去幫襯，relax relax 下。2010年由美國加州第一間店開始， 十年間，全美開超過一百間分店， 擁有超過5000個髮型師， 每次美金$40，每個月幫緊20萬個客人吹頭。 淨係吹頭，依家營業額每年超過一億美金。

全球最大嘅傢俬公司，IKEA， 又係另一個Michael Porter 所指 Trade-Offs 嘅典型例子。佢由產品設計 (自己裝嵌)、產品種類 (簡單得來又多幾樣選擇)、 自己推住架車嘅購物模式、至到客戶服務 (間舖頭永遠唔易搵到人幫手，人客自己搞掂，慳番啲成本，換取平啲價錢)，到最後排隊畀錢、自己包裝、抬件貨返屋企 …. 如果唔係送貨要額外收費 (無得免費)。IKEA 成條嘅企業價值鏈 value chain 都係同其他一般嘅傢俬公司好唔同，有好唔同嘅 Trade-offs 取捨。

IKEA 嘅「取捨」，就能夠吸引咗一班 “with a thin wallet" 想價錢平，但又想 good design, 唔介意自己辛苦做多啲， 工餘時間，甚至乎自己花成日裝嵌埋嘅顧客。IKEA 明白佢唔會 serve 晒所有人。 我以前係美國讀大學、 或者啱啱出嚟 New York 做嘢，都好鍾意去 IKEA 買嘢，因為平! 而家? 叫我花成日嵌件傢俬，睬你都傻! I was an IKEA Customer, but not anymore! It's OK, you cannot please everybody! 做生意就係個「取捨」! 賺到錢就得啦。

美國最賺錢嘅航空公司 Southwest Airlines 西南航空都係一樣，No first class, No meals, No assigned seats, No baggage transfer, No planes other than Boeing 737s, No International Flight … so on and so forth.

無頭等、無飛機餐、無預設定座位、無行李轉運 、除咗波音737乜嘢客機都無、無國際航線。 仲有好多都比一般其他航空公司無。

但就係因為「冇」， 運動複雜程度及成本下降，Southwest 就可以專注做以下幾樣嘢特別好，就係「平」、「快」、「準時」、員工做得開心自然服務態度更好。其他乜都無， 但未必個個客人都啱!

於是 Southwest 有個好出名嘅 "Pen Pal" 故事，就有位乘客 Mrs. Crabapple， 經常好唔滿意 Southwest Airlines 乜都冇，無頭等、無飛機餐、無預設定座位、無行李轉運等等等等， 經常寫信去 Southwest 投訴，呢個「筆友」"Pen Pal" 個個客戶服務部同事都怕咗佢， 寫完又寫， 回覆左又寫，投訴完又投訴。 直至客戶服務 部嘅同事們都冇計， 叫當時嘅CEO/創辦人 Herb Kelleher 回覆。佢點寫? 真人真事! 60秒內，佢回覆:

“Dear Mrs. Crabapple. We will miss you. Love, Herb." 即係話，請佢走， 唔好再返來!

聽落好似好搞笑，但Michael Porter 話呢個係一個典型嘅 trade-offs 例子，you cannot please everyone. 記住，一開始嘅時候，我講過:

"Strategy is making trade-offs in competing. The essence of strategy is choosing what not to do." by Michael Porter.

策略就係要以「取捨」去競爭。 取捨嘅精髓就係要知道唔做乜!

"When you try to offer something for everybody, you tend to relax the trade-offs that underpin your competitive advantage." by Michael Porter.

當您嘗試做曬所有嘢去服務每一個人，你嘅「取捨」就會減少， 同時亦都會減少你嘅競爭優勢。

善用 Trade-offs 「取捨」去增強自己競爭力嘅機會隨處都係，爭在你願唔願意「放手」，先能夠取得「更多」。

包括我自己在內， 如果我乜嘢地產項目都投資，有賺錢就買， 甚至乎集資錢多地盤都搞埋， 我只係一個三四流嘅地產發展商。 我點同新鴻基/恒基/長實打呢? 但我專注幾千萬以下嘅香港街舖，我就係一個一流嘅商舖基金公司， 全香港人， 包括所有大嘅地產發展商，係街舖買賣都唔會夠我來。 社運/肺炎後，全香港買賣舖無人夠我哋多，呢個係事實!

"Trade-offs are choices that make strategies sustainable because they are not easy to match or to neutralize." by Michael Porter.

「取捨」會令到策略更有持續性，因為競爭對手 好難去複製或抵消你嘅優勢。特別是你嘅 first mover advantage 先行者優勢。

我係香港第一個商舖基金，就永遠都係香港第一個商舖基金。只我哋專注，未來幾十年，我知道係香港嘅街舖，無人會動搖到我哋嘅領導地位。

即是有人入嚟炒，Michael Porter 話新入嚟嘅 「模仿者」好多時都只係做 Straddling 跨騎， 即係好似「一腳踏兩船」咁， 自己本身嘅本業又做，商舖又做，結果兩邊都做唔「專」。

就係因為有自信我先咁講。因為好似今集一開始咁講，根據 Michael Porter 嘅 "Trade-offs different from rivals"， 我哋係放棄咗好多嘅嘢，同競爭對手大大唔同，先能夠建立到我哋今日係香港街舖嘅領導地位。 只要我哋專注，我哋嘅基金投資者會賺錢! I know it. 但如果有一日，我開始搞工廈、搞商廈、搞地盤、搞英國樓、搞埋茶餐廳、 補習社 、 酒樓、酒店等， 就係投資者應該攞錢走嘅時候! 乜都做，就開始等如乜都唔做!

你呢? What are your trade-offs? 你的「取捨」同競爭對手有咩唔同呢? 抑或人做你做，人客想要乜，你就俾佢乜呢?

There is no problem with that! 第一集一開始我就話，99%嘅公司都係咁，養家活兒可能好多年都冇問題， 但根據 Michael Porter，你只係停留係第二個 S - Sustaining 持續緊嘅階段。 做好多年，搵到食，但可能仍然冇人識你，無突破。Survive, Sustain, 但要去到第三個 S, Succeed, I mean Super Successful 好似一支箭咁標上去，等如以上 QB House, DryBar, IKEA, Southwest Airlines 咁，你就要有 strategy 策略。 你嘅「取捨」trade-offs 要同競爭對手截然不同。

李小龍嘅名言，亦都係掛喺我公司office嘅唯一名言: "I fear not the man who has practiced 10,000 kicks once, but I fear the man who has practiced one kick 10,000 times."

李小龍唔怕嗰啲踢過一萬種唔同腳法嘅人。但佢怕嗰啲踢過一種腳法一萬次嘅人。 你嘅腳法又點呢? 有興趣一齊研究下點做? 聽多啲 Michael Porter，就來我星期六嘅早餐會啦! 下集我再同你講 (4) Fit across value chain 成條企業價值鏈的活動，如何配合去增強你的競爭優勢?

。。。。。

My hobby 《星期六早餐會》!

九/十月份早餐會 Topic: Applying "Michael Porter" to your business: How to compete and win!

哈佛分享: 如何應用「米高波特」於你盤生意? 點競爭? 點贏?

講起哈佛策略教授， 無人出名過 Michael Porter. 有幸我2017年在哈佛親身上過他教的課程， 今次早餐會同你分享，希望對你做生意亦有所啟發。

有興趣參加啦 😃 每次限四位 (包括我)。 人多傾唔到計。

9月份，逢星期六早上9時開始，約三小時。地點中環。

對象: 中小企老闆/創業者/公司管理層，連我限4位。

有興趣參加的話，請 whatsapp 你的名片給 Suki (我助手) (+852) 5566 1335。

我唔係靠呢行搵食，免費，我請食早餐 😉 Be friends ..... 有機會到時見你。李根興 Edwin

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聯絡李根興 whatsapp (+852) 90361143

#michael_porter #競爭策略

當時我們聽著音樂
還好我忘了是誰唱
當時桌上有一杯茶
還好我沒將它喝完
誰能告訴我　
要有多堅強
才敢念念不忘

當時如果留在這裡
你頭髮已經有多長
當時如果沒有告別
這大門會不會變成一道牆
有甚麼分別　
能夠呼吸的 就
不能夠放在身旁

看 當時的月亮
曾經代表誰的心　
結果都一樣
看　當時的月亮
一夜之間化做
今天的陽光

誰能告訴我　
哪一種信仰
能夠讓人　念念不忘
回頭看　
當時的月亮 　
曾經代表誰的心　
結果都一樣 　
看　當時的月亮 　
一夜之間化做
今天的陽光

當時如果沒有甚麼
當時如果擁有甚麼　
又會怎樣

We were listening to music
Fortunately I forgot who sang it
There was a cup of tea on the table
Fortunately, I didn't finish it
Who can tell me
How strong to be
I dare not forget

If I stay here at that time
How long your hair is already
If there was no farewell at that time
Will this gate become a wall
What's the difference 　
Able to breathe
Can't be placed by your side

Look at the moon at that time
Whose heart used to represent　
The result is the same
Look at the moon at the time
Overnight
Today's sunshine

Who can tell me
Which belief
Can make people remember
look back
The moon at that time 　
Whose heart has it ever represented　
The result is the same 　
Look at the moon at the time 　
Overnight
Today's sunshine

If there was nothing
What if I had it at that time　
What will happen
🌕🌹🌕🌹🌕🌹🌕🌹🌕🌹🌕🌹🌕🌹

🌻Docusign(DOCU), Crowdstrike(CRWD)財報結果
上週這兩家公司發表財報了.

這兩天看了一下他們的財報結果. Again, 兩家的表現都很好, 但發現分析師給DOCU的調價(往上)幅度比較多, 就好奇研究了一下SaaS公司是怎麼被估值的. 有興趣的話可以看看(從中學習到很多. 非常推薦一讀):
https://makingsenseofusastocks.blogspot.com/2021/09/blog-post.html

(By the way, 分析師對CRWD的價格調幅沒那麼大, 主因是成長趨緩了. 而DOCU的free cash flow佔營收比, 以及顧客黏著力在這季創了新高, 是讓分析師按讚的幾個原因).

關於CRWD: "The Street is already modeling revenue growth deceleration in 2022 to 36%, down from 60% expected in 2021, which on its own might prove a hurdle for a stock already trading at a high multiple," said Bank of America analyst Tal Liani in a report.

分析師對於DOCU的評價:
• 11位buy; 給的價格分別是: $310, $320 (x2), $330 (x2), $340 (x2), $345, $350, $350, $389
• 給Buy的分析師的評語:
o Baird: The analyst continues to view them as a best in class way to play digital transformation trends with strong growth, cash flow and profitability, and a strong competitive position. Power said DocuSign remains one of his top long-term compounding growth ideas.
o Citi: While slightly shy of the double-digit billings beat in recent quarters, DocuSign still delivered a solid 8% beat to Q2 billings, which grew 47% year-over-year, Radke tells investors in a research note.
o Evercore ISI: he calls "another strong quarter." While some may have wanted to see more aggressive Q3 billings guidance, he believes estimates "continue to leave room for upside," Materne said.
o JMP Securities: While revenue growth decelerated to 50% from 58% in Q1, the company is the clear leader in electronic signature and the broader system of agreement having crossed over 1M customers with a $2B run rate this quarter, the analyst tells investors in a research note, adding that he sees lots of room for growth as DocuSign targets a $50B total addressable market.
o Needham: The analyst commented, "Docusign reported another strong quarter in 2QF22 with typical DOCU upside to revenue and profitability. Sales metrics and growth decelerated Q/Q, as we expected against a massive pandemic quarter, but at a much slower rate than we believe much of the Street was anticipating. 65k net new customers was lower than the 70k - 90 range of CY20 but was still more than 2x greater than any pre-pandemic quarter, highlighting a strong end-market driving 47% billings growth against a strong comp. Commentary on incremental Agreement Cloud demand was positive, suggesting an additional growth tailwind combined with solid international can further aid 2HF22. Although DOCU shares could be lower near-term due to weak 2H OpMg guidance, we think this guidance is conservative, as the recent OM was greater than the pre-pandemic level even with tough comps."
o RBC Capital: The quarter highlighted the sustainability of the company's tailwinds post-pandemic as most of its underlying metrics such as billings and net revenue retention were solid, the analyst tells investors in a research note, adding that the traction with CLM and Notary was also "impressive".

分析師對於CRWD的評價:
• 12位buy; 給的價格分別是: $300, $310 (x2), $313, $315 (x2) , $305, $320, $325, $330 (x2), $340
• 1位給hold: $280 (from $220 by J.P. Morgan(same))
• 給Buy的分析師的評語:
o Baird: The analyst believes the company has significant room for growth with core modules, opportunities with Humio and in cloud workload security, among others, should help drive a continuation of strong growth over a long time horizon.
o BTIG: The company's "strong" Q2 results "cleared every hurdle", even though the buy-side benchmarks may have been slightly higher, the analyst tells investors in a research note. Powell adds that Crowdstrike is clearly gaining share in its core endpoint security target market at a rapid pace and gaining traction with new products across multiple categories.
o Canaccord: The analyst said the stock is down from its recent highs, and he thinks the re-rating creates a more favorable entry point for longer-oriented investors for a foundational security name. He views Crowdstrike as a long-term secular winner in security due to its native cloud platform advantage versus closely held peers in endpoint security combined with platform expansion into tangential segments to capture greater share of security budgets.
o Goldman Sachs: CrowdStrike last night delivered "another beat and raise quarter as the company benefited from another quarter of elevated demand," Essex said. But it traded lower following net new annual recurring revenue growth guidance that was slightly less than investors had hoped for. Essex, nonetheless, said the quarter demonstrated CrowdStrike's "ability to continue to go down market efficiently."
o JMP Securities: The analyst notes the company's Q2 annualized recurring revenue of $1.34B topping his estimate of $1.30B, with "sustained" 70% ARR and revenue growth along with margin upside seen as key highlights for the quarter. Suppiger adds that the metrics reflect Crowdstrike's "strong execution and robust demand environment".
o Mizuho: "very good" fiscal Q2 results. The annual recurring revenue growth of 70% year-over-year "was strong and still nicely surpassed" the Street's 65%-66% estimate, Moskowitz tells investors in a research note. He believes "strong execution can propel" Crowdstrike's stock higher.
o Piper Sandler: The company's metrics "outperformed across the board" in Q2 with 70% annual recurring revenue and revenue growth and record net new customer adds in the quarter, Owens tells investors in a research note.
o RBC Capital: Hedberg adds that CrowdStrike's record pipeline entering Q3 should continue to fuel the company's "land-and-expand" momentum.
o Stifel: Q2 results that he said "exceeded consensus estimates across all major financial metrics." He continues to believe that Crowdstrike's growth opportunity "remains in the early days" despite the company's scale given continued share capture within its core endpoint security market and incremental module adoption on the Falcon Platform, Reback tells investors.
o UBS: the company reported "pretty good" Q2 results against high expectations.

🌻趨勢: 跨境電商 Cross-border commerce
Morgan Stanley:
From our perspective, we think many are underestimating what the cross-border eCommerce demand could ultimately be, once key friction points like FX rates, tax and duties, shipping, language, etc are smoothed—all issues that Global-E directly addresses.

Cross-border ecommerce brings new, high-yield volume: We think elevated levels of cross-border ecommerce (ex-travel) is a structural shift thathas yet to be fully contemplated in MA (and V)'s long-term forecasts. MA's cross-border CNP ex-travel volume was 69% above 2019's level in 2Q and 63% higher in 1Q. Strength reflects both broader ecommerce adoption plus globalization of commerce, as marketplaces and services that reduce cross-border friction (such as those from GLBE) make international online ordering more readily adopted. Early data at V suggests greater cross-border ecommerce spend is persisting even in areas with pre-pandemic levels of international travel. Cross-border transactions also come at a higher yield, making us more optimistic that the trend can bring incremental long-term growth to the networks.

產業的潮流是有連貫性的. 疫情讓電商更發達後, 接下來應該就是加速電商跨境了. 跨境的話, 有很多問題需要解決(稅率, 語言, etc.) 這就需要有公司來做整合的動作. 這種跨境, 也可以想像是omnichannel的一種呈現.

Harley Finkelstein (President of Shopify): "I mean I think commerce in 2021 is cross-border."

🌻SPAC熱潮退卻，初創市值蒸發750億美元
"SPAC熱潮已經退卻。分析顯示，在2月中旬以前完成合併的137家SPAC的總市值已經蒸發25%，市值回落幅度上個月一度超過1,000億美元。"

"像貝萊德(BlackRock Inc., BLK)和富達投資(Fidelity Investments Inc.)這類企業管理的基金，以及許多對沖基金、養老金管理公司和其他一些投資者，都在SPAC的回落中遭受了衝擊，他們在去年年底開始的熱潮中競相投資SPAC。其中許多基金由於在價格還很低的時候就早早入場，所以現在仍坐擁可觀收益。事實上，SPAC市值仍有約2,500億美元，高於一年前的約1,000億美元，反映出這期間股價上漲和新公司上市的影響。

但即便如此，今年年初令人炫目的回報還是讓許多後來者做了接盤俠，扎堆投資所謂穩賺不賠的領域，其永恆的風險可見一斑。在過去的幾個月裡，一些投資者眼睜睜看著帳面財富縮水。"

"股價下跌會在SPAC領域形成惡性循環，因為投資者有權在併購交易前從空白支票公司撤資。一旦SPAC跌破發行價，投資者就更有可能這樣做，而許多SPAC的股價現在正處於這樣的水平。目前，在尚未宣布併購交易的空白支票公司中，超過95%的公司股價低於發行價。

投資者的大規模撤資會讓已經上市的空白支票公司手上的現金大幅減少，讓其更難實現業務目標，並可能加劇股價跌勢。"

https://on.wsj.com/3n6JznC

🌻BNPL (buy now pay later)
But most BNPL providers including Affirm, Klarna and Afterpay have been losing money despite breakneck revenue growth as they invest heavily in marketing to win share. Sweden-based Klarna’s credit losses more than doubled in the second quarter. Affirm has projected adjusted operating losses of $50m-$55m for the fiscal year that ended June 30.

The path to profitability for many of these companies was to achieve massive scale, analysts said.

https://www.ft.com/content/ca201a37-a16d-4223-b123-04d38350a972

Pictures: 一葉知秋; from EarningsWhispers

「給晴晴：媽媽不想你經歷我所走過的彎路、再捱過我吃的苦……」
“I found very best in me because of you
One day I'll try to be a mom as great as you”

遙送「回信」給天上母親 憑歌寄意唱出最真摰情感

一張泛黃的信紙，伴隨著叫人掛念又窩心的筆跡，是歌曲《Fifth of May》誕生的起端。以新生代音樂人身份再度回歸的Robynn(葉晴晴），推出個人第二支深情之作，而今次所刻劃出的情感，源自於一份平凡卻教人動容的母愛。

歌名《Fifth of May》，5月5日正是代表著Robynn一個極其重視的日子——母親的生日。Robynn的媽媽於多年前罹癌病逝，雖無緣欣賞到女兒在出道後的舞台，但她卻一直留在Robynn的心中，無盡地給予Robynn力量與信心。而每逢5月5日，Robynn都會抽空回到她從小成長的家，感受與媽媽擁有共同回憶的地方。在一次的巧合之下，她找到了一封未曾翻閱的信，是母親在Robynn考進大學之時所書寫的。信中的內容除了讓Robynn憶記起昔日的點滴，亦被那份來自母親的憂心所感動，促使Robynn更想以媽媽作為榜樣，希望有朝一日能成為她一樣好的母親。

《Fifth of May》繼續由Robynn包辦曲詞創作，一字一句都飽含著她最真實的情感，深信在天上的媽媽也能夠收到這封「回信」。歌曲以清脆厚實的木結他聲作主軸，隨後編曲層次漸見豐富，搭配Robynn細膩的演繹更顯箇中張力。透過唱出自身所經歷那份堅定不移的母愛，Robynn希望也能同樣地把這份情感傳遞到聽眾的內心深處，也為世上每一位偉大的母親送上暖意。

MV加入親身經歷

Robynn出道9年,原本準備以個人歌手姿態回歸樂壇,驚喜迎來了天賜「禮物」，新的身份亦賦予了這首歌多一層的意義。懷胎四月拍攝了MV，與攝製隊冒熱同行為取靚景,雖然對懷孕中的她是一大挑戰,但她非常感激MV導演張蚊把兩首歌的MV連貫中有不同故事, 《Fifth of May》延續首部曲《Lost Forever》, 透過走訪小女孩曾身處的各個場景，回憶起她昔日的成長片段。而導演張蚊在創作整個故事的同時，亦巧妙地加入了兩個Robynn的親身經歷，分別是母親因癌病逝世，以及Robynn重回舊居偶然地找到一封母親寫給她封存多年從未寄出的信。透過這些細微的連繫，張蚊希望能進一步呈現出Robynn在寫這首時歌的真實心境，讓觀眾更能細味到箇中的感動,遙送「回信」給天上的母親。


Music & Lyrics by Robynn Yip
Produced & Arranged by T-Ma
Mixed by John Benedict Pereira
Mastered by Randy Merrill at Sterling Sound




Something 'bout the light breeze
on the Fifth of May
Takes me back to the bedroom
where I was raised
With the out of tune piano
that mended all my heartbreaks
I wrote my first songs ever here
while you just listened as I played


Nostalgia trickles down my face
onto your letter for me before you went away
it said...


"When I was young like you
I was tough like you
and I fought like you
but I hope it's easier for you;
I wasn’t as loved as a daughter
But as a mother oh I knew
No matter what I’d save the very best for you”


Dad hair is thinner and greyer by the day
But rest assured he’s healthy and in a happy state
Our house is so old
though he never wants to renovate
But I guess it’s great the place has
always stayed the same


Suddenly nostalgia trickles down my face
And on the fifth of May I thought of what you used to say


"When I was young like you
I was tough like you
and I fought like you
but I hope it's easier for you;
I wasn't as loved as a daughter
But as a mother oh I knew
No matter what I’d save the very best for you”


Even though you’re not here anymore
Empty house dusty frames rusty doors
Every year on this birthday of yours
I feel you here beside me


When you were young like me
You were tough for me
And you fought for me
And it wasn’t as easy as can be
You loved both your daughters
And there is one thing that holds true
I found very best in me because of you


And in your final weeks
You were tough as can be
and you fought for you
Against all the pain you went through
With every changing chapter
You’re still my rock my strength my truth
I found very best in me because of you
One day I'll try to be a mom as great as you


---------------------------------------
MV Credits






CAST:
Girl- Suey Kwok
Boy- Jeffrey Ngai Tsun Sang
Mother- Tina Cheng Pui Na
Father- Clifford Tsang


Director/ @IrvingCheung 張蚊
Assistant Director/ Lok Tsz Hong
Scriptwriter/ Ng King Lung


Director of Photography/ Tam Wai Kai
Focus Puller/ Tai Yun Hong
Camera Assistants/ Yeung Hiu Tung, Man Ho, Yu Hau Ming, Ng Yu Tat


Gaffer/ Ko Wing Chai
Lighting crew/ Lee Kwan Wai, Wong Wei Tung, Man Chi Chun


Photographer/ Quist Tsang @quistography


Art Director/ Nononino @n_n_n_o
Assistant Art Director/ Rex Loong
Costume Designers/ Jeff Mui & jumbotsang
Makeup Artist/ Anitalomakeup @anitaaal0125
Hair Stylist/ GLORIA Lam


Production Manager/ Annie Lau
Unit Manager/ Lai Yiu Chung
Production Assistants/
Christiana Yeung
Chan Siu Lun


Post-production/ Glance Limited
Post-production Producer/ Philip Chan
Editor/ Lam Chi Hang
Colourist/ Li Man Lok
On-line/ Steven Cheung Chun Ho
Graphics & Subtitling/ Nononino @n_n_n_o


Artiste Management / Jennings Wong @RYE Music
Special Thanks / amanwithahat, Dionne Lee, JT, Nicky Ma, Connie Yau

RANDONAUTICA
恐怖遊戲實況

Instagram: https://www.instagram.com/dw_kid12/

Facebook: https://www.facebook.com/deepwebkid/?modal=admin_todo_tour

訂閱: https://www.youtube.com/channel/UCKC6E5s6CMT5sVBInKBbPDQ?sub_confirmation=1

暗網? 陰謀論?: https://www.youtube.com/watch?v=W5RVLpFkAKQ&list=PLGzW5EwcApFuqKoowMHS9v8W34vIPyrtk

鬼故事: https://www.youtube.com/watch?v=H4rmkFI1ik0&list=PLglqLngY6gv5BCwaoP-q6DOwUmw1lIusF

我的100K成長故事: https://www.youtube.com/watch?v=Kdhtp6A6YJE

破解Kate yup事件是假的! 不是綁架! 不要被騙! (Facebook上的證據): https://www.youtube.com/watch?v=2NJVt56ORWo&t=2s

曼德拉效應: https://www.youtube.com/watch?v=OMutzRIE_uE&list=PLglqLngY6gv5BCwaoP-q6DOwUmw1lIusF&index=17&t=5s

深刻個人經歷: https://www.youtube.com/watch?v=4Roa6Vs1qWc&list=PLglqLngY6gv4mm_doLUUJx4zq5KvLJ2VE


在外國試驗恐怖Randonautica App能碰到什麼?
會帶你到異度空間的靈異App
會帶你到異度空間的靈異APP
會帶你到異度空間的電話APP
會帶你到異度空間的恐怖APP

你相信世界有巧合嗎? 你在街上一日chait身而過的人有數百個, 是什麼能讓我們uw yue, ying sik, kauw gun?
旅遊恐怖app ‘Randonautica’ 令到douyin那班leng jai在公園揭發一douy死人wuy tuy,
Randonaut會信是宇宙萬物中的量子yun ling他們到那個地方.

Randonautica跟Pokémon GO相似: 在現實世界進行探索任務. 唯一分別是你探索緊的那樣東西由你念力出發. 他們腦子又是想什麼的呢? 根據量子物理學, 電話app會吸收你腦粒子加上靈性學你用個app時的intention=你去到的最終目的地.

‘Randonautica’ 拿了你地址後會有3種不同分bo模式.

‘Attractor’ 模式: 會到量子點很擠迫的地方.
‘void’ 模式: 量子點極少的地方.
‘anomaly’ 模式, 如果你心裡面有強烈信念, 一些答案就會找到.

網上有Randonaut用了這個app去到自己爺爺的fun mo. 而暗網仔今天要出街希望找到人生的意義.

現在你聽到的聲音 , 6個ging點我已經去過. 當中lui ching不jook yi改變我一生, 但神奇地也有不可思議的地方.

朋友
(Say Maslows hierarchy of needs love and belonging is #3. Quarantine has been hard and friendship has been difficult to maintain... finding friendship.)
全名:暗網仔. 年齡: 27身高: 181cm. 職業: Youtuber.
這是啊暗第一個被yun ling到的地點: 43.599747, -79.595291.
所以啊暗食了一條蕉( 還放上IG!!!) 照了照鏡子make sure自己有Indiana jones的氣質就出門口.

Yik情的關係令我想 ‘朋友’ 這個koy nim好多. 朋友’ 定義是: 要天天boon cheuy你身邊一定做不到, 所以只好在你生日時pooy你fung kwong一晚就是 ‘朋友’? 啊暗猜不到命運第一達帶他去的地方會是一dung 大ha. Google map確切的位置是大ha pong been的一po植物. 其實啊暗知道app指ling他發現的是一位拿著高爾夫球裝備, 剛剛做完運動的大約50多歲的白人男子. 他面dai笑yung, 好奇望著啊暗在sow yiw那po jik mut..
那位大sook好快就上了友人的車離去. 啊暗回到車後承認自己不夠勇敢, 沒有真實地dap出第一步. 有時d friend可能就要你call一call佢
但Randonautica怎會知道我在想什麼?

(-found a guy playing golf. Smiled at me but was a bit hostile. I was too afraid to go make contact. Maybe that’s what life is like, friendships you have to reach out.)

*use attractor.

“It was my first time randonauting. So I just manifested seeing something red and the coordinates led me here...”

性&食物
(Physiological needs)
*use void

(Sex: the place is an isolated location, or a void. Their was a sign on the door of the place called ‘just shoot it!’ -a hockey club. Maybe the place is a good one to take a date for sex?)
啊暗在想著性被帶到一些工廠背後一達地方. 調查後發現tit門上有 ‘just shoot it!’ 3個英文字. 可能這個地方不是尋找性的一個地方. 也許是帶人來 “just shoot it” 的一個地方.

下一個神奇地啊暗想著食物後, 就帶了他去到平時喜歡食的Five guys burger的那一個soing cheung. 不是確切地點, 但啊暗實在太肚餓.

iPhone等Apple產品有都市傳聞說會偷聽用戶的對話. 我第一個地點是有講過 ‘找朋友’ 這句說話, 之後也有講過 “找東西吃” 這句說話, 但我整程車根本沒有講過’five guys burger’ 這個地方名字. Randonautica會不會kuy用你部iPhone的Google map偷看我平時到開車到達最多的chan teng呢? 電話整天都跟身, 10足10跟jung器.
Ping goh隱私權政策有提到 “we may collect and store details, including search queries. This information may be used to improve the relevancy of results provided by our searches”

(Food was just food. Went to five guys and got some food. Even though it wasn’t directly at the place. It’s usually where I buy my food anyways.)


工作
(Safety needs)
這裡, 這裡, 這裡...公園內的一大peen空地是啊暗要找 ‘工作’ 的地方. Randonautica能這麼短時間受歡迎起來因為他破壞城市人一般的jit juw帶你到平日不會去的地方.
*use attractor
(Park )
(Video of girl witnessing someone getting shot)
[破解] 影片中的女生發現一個恐怖案法現場然後bung kwooy. 但為什麼這不是一件好事呢? 有分sik Randonautica的網友用Despair-meme法juk段定Randonautica的最後結果. 如果在經歷跟自己日常生活變化時, 對世界多一份敏感是好事. 但如果整天看負面新聞, hoi怕改變, 可能就會好像這個女生, manifest 生活以外一些悲劇的發生.

名氣
(Esteem needs) (say this is something you truly want and you crave for. Extremely important to you.)
*use anomaly
(Someone’s house. So disappointing)
這個是啊暗好想要的. 失望地只是一間屋的門口. 又是不敢去看看. 啊暗的想法是: 我相念不夠keung嗎?

[真相]
Randonautica創辦人表示app根據Fatum project去geen jo. Fatum project原本的用意研究我們每一個人以外有可能jook poong到的reality. 根據我們每一個人的lo chup, jap gwan, 人生ging lik, 條件及外在因素我們在生ming會到達的地方永遠ley不開那幾個.

Sierpinski三角形是最好representation. 無論你在三角型任何一個點開始chong jo三角形, 也到不了一些blindspot. (好像我由細到大都經過的那座大樓) 那個行為由如到達另一個星球一樣.
唯一是kauw randonautica ley hoi ‘static’s field’ 甚至影響你自己生命道路的那一條線.

人生的意義
(Self actualization)
*use anomaly
(Someone’s house again)
人生的意義最終也是人家的屋子. 雖然我最後也是um yeen ley hoi但可能...這就是人生的意義. 有些事你是suey yiw dap出第一步的. 即使你不是玩這個game的時候人生才會不停有duk po. 可能我就是要be reminded of 這個道理. 有不可思議的地方, 學到了新東西, 流了一些hon: a good summer day well spent.

(Need to take the first step to change your life and change your pattern. So I will be trying new things. First is to wake up earlier.)

(Last story: I used the app with a friend the next day...we ended up at a house with a pool. She said that although her intent was buying a present, in reality she wanted to swim. So we were suppose to knock on the door and ask the family if we could swim with them?)
之後一天跟朋友再玩. 原本這位朋友想找一份生日禮物, 但我們到了一個wing chi. 因為原本他心底想著是yuw水. 而最尾...

MUSIC.CONNECTING x FLUTE.TING - BANG望 CHHUN-HONG春風

分別來自歐洲幾個城市劇院&樂團的音樂家 -奧地利維也納、法國巴黎、德國柏林、德國達姆城、瑞士巴塞爾- 想為各位獻上@李和莆老師 改編的 #望春風 ，除了讓台灣的親友安心之外也讓在歐洲的各位更有鄉土的連結感，用音樂療癒一解鄉愁，並讓大家知道我們在國外工作生活的一面，還有如何面對國際的態度。
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歡迎分享
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用🎧耳機聽更好聽
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#TaiwaneseSong
#TaiwanCanHelp
#MusicCanHeal
.
This symbolic Taiwanese song “Bang Chhun-Hong” (Spring Breeze) is connecting different musicians from diverse European cities, Vienna, Paris, Berlin, Darmstadt and Basel, in which we also like to connect to those who may have home sick and to those who are missing us back home Taiwan. This music speaks to us a lot and hopefully it speaks to you as well. Thanks for watching and stay safe!
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歌詞
獨夜無伴守燈下，冷風對面吹，
十七八歲未出嫁，見著少年家，
果然標緻面肉白，誰家人子弟，
想要問伊驚呆勢，心內彈琵琶 。
想要郎君作尪婿，意愛在心裡，
等待何時君來採，青春花當開，
聽見外面有人來，開門該看覓，
月娘笑阮憨大呆，被風騙不知。
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Longing for the Spring Breeze
At night waiting alone under a dim lamp, with the spring breeze blowing on my cheeks,
I, an unmarried maiden of seventeen going on eighteen, see a young man.
I see he has a handsome face and a pale complexion; I wonder which family he is from?
Wanting to ask him yet fearing embarrassment, my heart flutters as if it were a pipa being strummed.
Wishing him to be the groom of mine, with love inside my heart.
Waiting, wondering when my beau might come to gather my blooming flowers of youth.
Suddenly I hear someone outside, and I open the door to see,
The moon laughs at my foolishness, for I did not realize it was just the wind