【Crowdfunding May be the Key to Kickstart Your Dream 29歲的女生大學畢業後因對未來的迷茫得了憂鬱症,自己設計了一個紙製的筆記本,30天內募資到140多萬台幣,第2輪募資,她獲得超過美金65萬近台幣2千萬】
It is not an easy path to turn a business idea and realise it into an actual business. Numerous entrepreneurs face the same challenge – not having enough funds to kickstart their business ideas. Therefore, crowdfunding is often the solution for entrepreneurs to assist them to take the first leap through the power of people utilising social media channels and crowdfunding websites.
“Crowdfunding the is the use of small amounts of capital from a large number of individuals to finance a new business venture. Crowdfunding makes use of the easy accessibility of vast networks of people through social media and crowdfunding websites to bring investors and entrepreneurs together, with the potential to increase entrepreneurship by expanding the pool of investors beyond the traditional circle of owners, relatives and venture capitalists” (Smith, 2020).
To explain the concept of crowdfunding more straightforwardly, Dresner said that “Crowdfunding, simply put, is pooling the financial resources of many individual to convert an idea into a project or business. Instead of relying on a few large donors, it requires many small ones.” (Dresner, 2014, p.3)
One online retailer in particular that had experienced entrepreneurial pitch and crowdfunding success which has a popular Instagram presence caught our attention and spawn our interest to look closer. It has an attractive brand name, Passion Planner (Passion Planner | More Than Just A Planner, 2020).
When you go online to Passion Planner’s website and Instagram account, your attention will instantly focus on the amazing images and the inspiring quotes. Their slogan “your paper life coach” is so catchy and hard to forget. We are drawn to the outlook and the inner meaning of the brand from this online retailer which is concentrated on selling one thing only – paper-based planners.
Passion Planner has a very humble start. Back in October of 2013, the first Passion Planner launched on Kickstarter, a global crowdfunding platform which is focused on creativity projects. Within a month, Passion Planner had raised $48,000 with the help of 2,000 individuals. One year later, the Passion Planner Compact received $650,000 of funding. Since then, Passion Planner has evolved from an idea to a team of 28 motivated employees and a global community of over one million people (Our Story | Passion Planner, 2020).
Passion Planner的CEO是一個29歲的女生Angelia Trinidad,2012年大學畢業後她因為對未來的迷茫和不確定,得了憂鬱症,在這個時候,她在找紙製的筆記本,希望可以更好的幫助她規畫生活,但是,市面上的紙製的筆記本都沒有達到她的要求,所以她決定自己做。
Angelia自己設計了一個紙製的筆記本,並把它放到募資平台Kickstarter,30天內,2000個人的支持,Angelia募資到美金4萬8千元,大概是140多萬台幣,第2輪募資,她獲得超過美金65萬,近台幣2千萬。
現在,這個以紙製的筆記本為主的公司,擁有28位全職員工,全球超過1百萬社群的品牌。
千萬不要小看任何一個夢想,只要你去做了,全宇宙都會來幫你。
閱讀全文👇👇👇
https://www.joyceseestheworld.com/post/crowdfunding-may-be-the-key-to-kickstart-your-dream
💜 Joyce看世界就是不一樣,同名網站,持續給大家帶來最優質的內容,記得點擊訂閱喔:
https://www.joyceseestheworld.com/
90 days writing challenge - Day 43
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👉Joyce的不公開社團:Joyce的異國戀情分享園地
https://www.facebook.com/groups/joycetalkscrossculturalrelationship/
https://www.joyceseestheworld.com/post/crowdfunding-may-be-the-key-to-kickstart-your-dream
同時也有42部Youtube影片,追蹤數超過16萬的網紅Wellness To Go by Arisa,也在其Youtube影片中提到,Tomo先生へのドネーションはこちらから。サポートありがとうございます! 500円 https://www.paypal.com/cgi-bin/webscr?cmd=_cart&business=NCBQ5UWGM6A8N&lc=JP&item_name=Tomo%20yoga&amount=50...
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【Passion for Digital Marketing Inspired by Passion Planner -- 數位行銷的一些觀察】
When it comes to digital marketing, some might think it's easy. Little did they know, developing effective digital marketing is much more than just building a website and running social media posts . Targeted digital marketing strategy needs to be planned so that the activities carried out will translate into brand success.
One online retailer which has a popular Instagram presence caught my attention and spawn my interest to look closer. It has an attractive brand name, Passion Planner.
When you go online to Passion Planner’s Instagram account, your attention will instantly focus on the amazing images and the inspiring quotes. Their slogan “your paper life coach” is so catchy and hard to forget. I am drawn to the outlook and the inner meaning of the brand from this online retailer which is concentrated on selling one thing only – paper-based planners.
Passion Planner started with a key problem to solve at heart and most of us face this problem one way or another in our life journey. The problem is the uncertainty about what to do in life and the unsureness about what the next step is. It’s an online business-to-consumer (B2C) business with targeted digital marketing strategies. Its passion and dedication about corporate social responsibility also adds another significant layer for brand recognition.
Passion Planner has a user-friendly website. It has an easy-to-use online paying platform with multiple commonly used paying methods. It has an active online community and its content rich blog offers creative ways to use their planners. Their planned email marketing and orchestrated social media channels make their digital marketing landscape well rounded.
Currently, the official social media accounts on various platforms of Passion Planner accumulated over 700,000 followers. Among these social media channels, Passion Planner’s Instagram is the top performing channel which has over 410,000 followers, ahead of Facebook which has 212,000. These social media channels create and foster a global community of followers who are later on converted to paying customers.
閱讀全文👇👇👇
https://www.joyceseestheworld.com/post/passion-for-digital-marketing-inspired-by-passion-planner
隨著科技的發展,還有社交媒體平台和生活的結合,數位行銷變得更加複雜而有趣,以上是我對數位行銷的一些觀察,和大家分享。
💜 還有,如果你想知道Joyce的英文學習之路,用最簡單有效的方法讓你英文聽說讀寫都很快可以上手,達到能夠商務溝通以及工作的話,請在這篇文章留言給我 ~
Joyce看世界就是不一樣,同名網站,持續給大家帶來最優質的內容,記得點擊訂閱喔:
💜 https://www.joyceseestheworld.com/
90 days writing challenge - Day 11
*******
IG: @joyceseesozandtheworld
#只要我們閃閃發光大家都會看到我們來自的地方
#大鎖國時代你必須主動規劃自己的幸福和前途
#你要的幸福自己做主
#Joyce聊成長
#Joyce聊遠距工作
#Joyce聊在家工作
#Joyce聊態度
#Joyce的國際工作生活規劃課程
#Joyce的遠距工作生活規劃課程
#我們都能擁有一點點不平凡
#另類成功
#另類youtuber
#WishtoWow
#知識型網紅
#複合型人才
👉Joyce的不公開社團:Joyce的國際工作情報站
https://www.facebook.com/groups/joyceseestheworld
👉Joyce的IG:@joyceseesozandtheworld
https://www.instagram.com/joyceseesozandtheworld/
👉Joyce的不公開社團:Joyce的異國戀情分享園地
https://www.facebook.com/groups/joycetalkscrossculturalrelationship
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【 黎安友專文 l 中國如何看待香港危機 】
美國哥倫比亞大學的資深中國通黎安友(Andrew Nathan)教授最近在《外交事務》(Foreign Affairs)雜誌的專文,值得一看。
黎安友是台灣許多中國研究學者的前輩級老師,小英總統去哥大演講時,正是他積極促成。小英在美國的僑宴,黎安友也是座上賓。
這篇文章的標題是:「中國如何看待香港危機:北京自我克制背後的真正原因」。
文章很長,而且用英文寫,需要花點時間閱讀。大家有空可以看看。
Andrew這篇文章的立論基礎,是來自北京核心圈的匿名說法。以他在學術界的地位,我相信他對消息來源已經做了足夠的事實查核或確認。
這篇文章,是在回答一個疑問:中共為何在香港事件如此自制?有人說是怕西方譴責,有人說是怕損害香港的金融地位。
都不是。這篇文章認為,上述兩者都不是中共的真實顧慮。
無論你多痛恨中共,你都必須真實面對你的敵人。
中共是搞經濟階級鬥爭起家的,當年用階級鬥爭打敗國民黨。而現在,中共正用這樣的思維處理香港議題。
文章有一句話:“China’s response has been rooted not in anxiety but in confidence.” 這句話道盡階級鬥爭的精髓。
中共一點都不焦慮。相反地,中共很有自信,香港的菁英階級及既得利益的收編群體,到最後會支持中共。
這個分化的心理基礎,來自經濟上的利益。
文中還提到,鄧小平當年給香港五十年的一國兩制,就是為了「給香港足夠的時間適應中共的政治系統」。
1997年,香港的GDP佔中國的18%。2018年,這個比例降到2.8%。
今日的香港經濟,在中共的評估,是香港需要中國,而不是中國需要香港。
中共正在在意的,是香港的高房價問題。香港的房價,在過去十年內三倍翻漲。
文章是這樣描述:
“Housing prices have tripled over the past decade; today, the median price of a house is more than 20 times the median gross annual household income. The median rent has increased by nearly 25 percent in the past six years. As many as 250,000 people are waiting for public housing. At the same time, income growth for many Hong Kong residents has fallen below the overall increase in cost of living.”
無論你同不同意這些說法,都請你試圖客觀地看看這篇文章。
有趣的是,黎安友在文章中部分論點引述了他的消息來源(但他並沒有加上個人評論),部分是他自己的觀察。
#護台胖犬劉仕傑
Instagram: old_dog_chasing_ball
新書:《 我在外交部工作 》
**
黎安友原文:
https://www.foreignaffairs.com/articles/china/2019-09-30/how-china-sees-hong-kong-crisis?fbclid=IwAR2PwHns5gWrw0fT0sa5LuO8zgv4PhLmkYfegtBgoOMCD3WJFI3w5NTe0S4
How China Sees the Hong Kong Crisis
The Real Reasons Behind Beijing’s Restraint
By Andrew J. Nathan September 30, 2019
Massive and sometimes violent protests have rocked Hong Kong for over 100 days. Demonstrators have put forward five demands, of which the most radical is a call for free, direct elections of Hong Kong’s chief executive and all members of the territory’s legislature: in other words, a fully democratic system of local rule, one not controlled by Beijing. As this brazen challenge to Chinese sovereignty has played out, Beijing has made a show of amassing paramilitary forces just across the border in Shenzhen. So far, however, China has not deployed force to quell the unrest and top Chinese leaders have refrained from making public threats to do so.
Western observers who remember the violent crackdown on pro-democracy demonstrators in Tiananmen Square 30 years ago have been puzzled by Beijing’s forbearance. Some have attributed Beijing’s restraint to a fear of Western condemnation if China uses force. Others have pointed to Beijing’s concern that a crackdown would damage Hong Kong’s role as a financial center for China.
But according to two Chinese scholars who have connections to regime insiders and who requested anonymity to discuss the thinking of policymakers in Beijing, China’s response has been rooted not in anxiety but in confidence. Beijing is convinced that Hong Kong’s elites and a substantial part of the public do not support the demonstrators and that what truly ails the territory are economic problems rather than political ones—in particular, a combination of stagnant incomes and rising rents. Beijing also believes that, despite the appearance of disorder, its grip on Hong Kong society remains firm. The Chinese Communist Party has long cultivated the territory’s business elites (the so-called tycoons) by offering them favorable economic access to the mainland. The party also maintains a long-standing loyal cadre of underground members in the territory. And China has forged ties with the Hong Kong labor movement and some sections of its criminal underground. Finally, Beijing believes that many ordinary citizens are fearful of change and tired of the disruption caused by the demonstrations.
Beijing therefore thinks that its local allies will stand firm and that the demonstrations will gradually lose public support and eventually die out. As the demonstrations shrink, some frustrated activists will engage in further violence, and that in turn will accelerate the movement’s decline. Meanwhile, Beijing is turning its attention to economic development projects that it believes will address some of the underlying grievances that led many people to take to the streets in the first place.
This view of the situation is held by those at the very top of the regime in Beijing, as evidenced by recent remarks made by Chinese President Xi Jinping, some of which have not been previously reported. In a speech Xi delivered in early September to a new class of rising political stars at the Central Party School in Beijing, he rejected the suggestion of some officials that China should declare a state of emergency in Hong Kong and send in the People’s Liberation Army. “That would be going down a political road of no return,” Xi said. “The central government will exercise the most patience and restraint and allow the [regional government] and the local police force to resolve the crisis.” In separate remarks that Xi made around the same time, he spelled out what he sees as the proper way to proceed: “Economic development is the only golden key to resolving all sorts of problems facing Hong Kong today.”
ONE COUNTRY, TWO SYSTEMS, MANY QUESTIONS
Chinese decision-makers are hardly surprised that Hong Kong is chafing under their rule. Beijing believes it has treated Hong Kong with a light hand and has supported the territory’s economy in many ways, especially by granting it special access to the mainland’s stocks and currency markets, exempting it from the taxes and fees that other Chinese provinces and municipalities pay the central government, and guaranteeing a reliable supply of water, electricity, gas, and food. Even so, Beijing considers disaffection among Hong Kong’s residents a natural outgrowth of the territory’s colonial British past and also a result of the continuing influence of Western values. Indeed, during the 1984 negotiations between China and the United Kingdom over Hong Kong’s future, the Chinese leader Deng Xiaoping suggested following the approach of “one country, two systems” for 50 years precisely to give people in Hong Kong plenty of time to get used to the Chinese political system.
But “one country, two systems” was never intended to result in Hong Kong spinning out of China’s control. Under the Basic Law that China crafted as Hong Kong’s “mini-constitution,” Beijing retained the right to prevent any challenge to what it considered its core security interests. The law empowered Beijing to determine if and when Hong Kongers could directly elect the territory’s leadership, allowed Beijing to veto laws passed by the Hong Kong Legislative Council, and granted China the right to make final interpretations of the Basic Law. And there would be no question about who had a monopoly of force. During the negotiations with the United Kingdom, Deng publicly rebuked a top Chinese defense official—General Geng Biao, who at the time was a patron of a rising young official named Xi Jinping—for suggesting that there might not be any need to put troops in Hong Kong. Deng insisted that a Chinese garrison was necessary to symbolize Chinese sovereignty.
Statements made by U.S. politicians in support of the recent demonstrations only confirm Beijing’s belief that Washington seeks to inflame radical sentiments in Hong Kong.
At first, Hong Kongers seemed to accept their new role as citizens of a rising China. In 1997, in a tracking poll of Hong Kong residents regularly conducted by researchers at the University of Hong Kong, 47 percent of respondents identified themselves as “proud” citizens of China. But things went downhill from there. In 2012, the Hong Kong government tried to introduce “patriotic education” in elementary and middle schools, but the proposed curriculum ran into a storm of local opposition and had to be withdrawn. In 2014, the 79-day Umbrella Movement brought hundreds of thousands of citizens into the streets to protest Beijing’s refusal to allow direct elections for the chief executive. And as authoritarianism has intensified under Xi’s rule, events such as the 2015 kidnapping of five Hong Kong–based publishers to stand trial in the mainland further soured Hong Kong opinion. By this past June, only 27 percent of respondents to the tracking poll described themselves as “proud” to be citizens of China. This year’s demonstrations started as a protest against a proposed law that would have allowed Hong Kongers suspected of criminal wrongdoing to be extradited to the mainland but then developed into a broad-based expression of discontent over the lack of democratic accountability, police brutality, and, most fundamentally, what was perceived as a mainland assault on Hong Kong’s unique identity.
Still, Chinese leaders do not blame themselves for these shifts in public opinion. Rather, they believe that Western powers, especially the United States, have sought to drive a wedge between Hong Kong and the mainland. Statements made by U.S. politicians in support of the recent demonstrations only confirm Beijing’s belief that Washington seeks to inflame radical sentiments in Hong Kong. As Xi explained in his speech in September:
As extreme elements in Hong Kong turn more and more violent, Western forces, especially the United States, have been increasingly open in their involvement. Some extreme anti-China forces in the United States are trying to turn Hong Kong into the battleground for U.S.-Chinese rivalry…. They want to turn Hong Kong's high degree of autonomy into de facto independence, with the ultimate objective to contain China's rise and prevent the revival of the great Chinese nation.
Chinese leaders do not fear that a crackdown on Hong Kong would inspire Western antagonism. Rather, they take such antagonism as a preexisting reality—one that goes a long way toward explaining why the disorder in Hong Kong broke out in the first place. In Beijing’s eyes, Western hostility is rooted in the mere fact of China’s rise, and thus there is no use in tailoring China’s Hong Kong strategy to influence how Western powers would respond.
IT’S NOT ABOUT THE BENJAMINS
The view that Xi has not deployed troops because of Hong Kong’s economic importance to the mainland is also misguided, and relies on an outdated view of the balance of economic power. In 1997, Hong Kong’s GDP was equivalent to 18 percent of the mainland’s. Most of China’s foreign trade was conducted through Hong Kong, providing China with badly needed hard currencies. Chinese companies raised most of their capital on the Hong Kong stock exchange. Today, things are vastly different. In 2018, Hong Kong’s GDP was equal to only 2.7 percent of the mainland’s. Shenzhen alone has overtaken Hong Kong in terms of GDP. Less than 12 percent of China’s exports now flow through Hong Kong. The combined market value of China’s domestic stock exchanges in Shanghai and Shenzhen far surpasses that of the Hong Kong Stock Exchange, and Chinese companies can also list in Frankfurt, London, New York, and elsewhere.
Although Hong Kong remains the largest offshore clearing center for renminbi, that role could easily be filled by London or Singapore, if Chinese leaders so desired.
Investment flowing into and out of China still tends to pass through financial holding vehicles set up in Hong Kong, in order to benefit from the region’s legal protections. But China’s new foreign investment law (which will take effect on January 1, 2020) and other recent policy changes mean that such investment will soon be able to bypass Hong Kong. And although Hong Kong remains the largest offshore clearing center for renminbi, that role could easily be filled by London or Singapore, if Chinese leaders so desired.
Wrecking Hong Kong’s economy by using military force to impose emergency rule would not be a good thing for China. But the negative effect on the mainland’s prosperity would not be strong enough to prevent Beijing from doing whatever it believes is necessary to maintain control over the territory.
CAN’T BUY ME LOVE?
As it waits out the current crisis, Beijing has already started tackling the economic problems that it believes are the source of much of the anger among Hong Kongers. Housing prices have tripled over the past decade; today, the median price of a house is more than 20 times the median gross annual household income. The median rent has increased by nearly 25 percent in the past six years. As many as 250,000 people are waiting for public housing. At the same time, income growth for many Hong Kong residents has fallen below the overall increase in cost of living.
30 day instagram challenge business 在 Wellness To Go by Arisa Youtube 的精選貼文
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Tomo Kuramasu
2003年、東京で多忙な生活でストレスを抱えていた頃にヨガと出会う。ヨガの練習を通し深い呼吸と安らぎを取り戻す。2010年、バンクーバーへ移住。 2011年、YyogaにてRYT200時間のトレーニングを終了。
僕のヨガクラスでは いくつかの選択の中から自分が気持ちよく呼吸できるポーズを選ぶことができます。
全てのレベルの方が肉体的な挑戦と精神的な安らぎを楽しめるようにクラスを行っています。
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💖 About me 愛知医科大学を卒業後、医師として働き、語学留学をきっかけにカナダ、バンクーバー移住を決意。バンクーバーでヨガや瞑想に出会い、体と心の繋がり、マインドフルネスなライフスタイルに興味を持つようになる。 more… https://bit.ly/WTGbyArisa 💖
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#ありさヨガ #ヨガ #WellnessToGo #おうちヨガ #ヨガ初心者 #初心者ヨガ
![post-title](https://i.ytimg.com/vi/aCmvoyC0_9k/hqdefault.jpg)
30 day instagram challenge business 在 Brian Cha Motivation Youtube 的最佳解答
我曾經迷失過一段好長嘅時間,
卡住喺一個事業上、人生上嘅樽頸位...
當時嘅我覺得身邊冇人可以幫到我,
冇人理解我嘅情況、比到一啲有用嘅建議比我...
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後來我發現,原來一切嘅失敗、挫折、無力...
其實都只不過係個「結果」,
而如果你要扭轉目前經歷緊嘅人生低潮,
重新創造一個充滿可能性嘅理想生活...
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你需要學習一套令自己突破現狀嘅強大思維,
你需要徹底改變你對自己、事業、甚至人生嘅睇法,
當你能夠打開自己嘅胸襟、解放你嘅思維...
先可以成就夢想中嘅理想生活!
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而其中一個突破自己嘅方法,
就係學做一個Top Sales!
所有 Top Sales 必定具備正面嘅心態...
優秀嘅溝通技巧...
時刻散發著領袖嘅魅力。
立即參加 ?【21 Day Top Sales Challenge】:
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https://www.briancha.com/21d-facebook
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喺呢個為期三個星期嘅極速挑戰課程入面,
你會學到我親身領悟到嘅成功思維、
同埋你應該避免嘅一啲阻礙你成功嘅行為等等,
你會得到好多實戰技巧,令你即使遇到任何低谷、困難...
都可以用最快嘅速度回復狀態!
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? 立即報名:https://www.briancha.com/21d-facebook
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P.S. 無論你依家從事任何行業,甚至重新尋找緊你嘅人生方向,呢個課程都可以幫你發掘自己嘅潛能,以及重拾對自己嘅肯定同自信!
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#BCM #briancha #motivation #success #business #mentality #mindset #coaching #consulting #life #motivational #onlineevent #goals #Legend #impact #entrepreneur #sme #strategy #leader #leadership #entrepreneurship #management
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Brian Cha 車志健是一位擁有超強影響力的人物,以及亞洲其中一位最著名的演講家。Brian 創辦商業顧問事業,其學員遍佈全球 30 多個國家和地區,每月接觸人數超過 5 百萬人次。
►Facebook : https://www.facebook.com/BrianChaMotivation
►Instagram : https://www.instagram.com/brian_cha/
►Website : http://www.brianchamotivation.com/
►Linkedin : https://www.linkedin.com/in/brianchamotivation
►Podcast : https://www.briancha.com/podcast-links
►Email : support@brianchamotivation.com
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30 day instagram challenge business 在 Brian Cha Motivation Youtube 的最讚貼文
一個土生土長嘅香港人,
經營小本生意十幾年,
但生意一路冇起色...
但佢唔甘心停留係原地接受失敗嘅結果
相反,佢選擇勇於突破自己、突破平凡嘅人生
主動去學習有效嘅方法之後,
喺短短 2 個月入面業績提升左 30%
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如果你都唔甘心過一個平凡嘅人生,
想突破自己、突破業績,將生意做到另一個高層次
立即加入《21 Day Top Sales Challenge》,
成為我嘅下一個成功故事主人公!
立即按以下連結登記參加?
https://www.briancha.com/21d-facebook
「謝謝你收看這個影片。
請按訂閱分享讚好我們的頻道。
希望你花一點時間留言回應打招呼。
你的留言是我們製作更多影片的原動力。
期待在這個 CHANNEL 再見到大家!
加油!俾心機!」
-Brian Cha Motivation Team
►按下面連結,立即收看我們更多頻道
https://www.youtube.com/channel/UChICwt059NDUyysyCIzOonA
Brian Cha 車志健 是一名具影響力的激勵講師、創業家、銷售專家及亞洲唯一擁有三項不同運動世界紀錄保持者。26000+學員遍佈10+個國家及地區。教導他們怎樣達到人生目標及事業成功。
►Facebook : https://www.facebook.com/BrianChaMotivation
►Instagram : https://www.instagram.com/brian_cha/
►Website : http://www.brianchamotivation.com/
►Linkedin : https://www.linkedin.com/in/brianchamotivation
►Email : support@brianchamotivation.com
全新一季 The Brian Cha Podcast - Daily Motivation 已經推出
Apple Podcast/Spotify/Telegram 每日激勵信息
立刻按連結收聽
►https://www.briancha.com/podcast-links
預約
各位中小企老闆、導師及團隊領袖,
如果你想知道如何透過網絡營銷拓展業務至全世界,
立刻到以下連結預約,
我的專業團隊會與你聯絡!
►https://www.bcmbusinessconsulting.com/new-s5
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30 day instagram challenge business 在 Social Media Marketing Business - Pinterest 的推薦與評價
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